Brian Hecimovich Email & Phone Number

Oldsmar, Florida, United States

Remote

• Maintained and grew mutually valuable relationships with clients, whose projects included medium to large websites, web stores, and intranet builds leveraging content management systems (CMS), including Kentico and.
• Owned 10 mid-large client relationships and ensured frequent communication and deep understanding of their needs
• Worked closely with clients to identify their specific needs and business objectives to determine products and services that help achieve those goals
• Contributed to an agile project team consisting of designers, UX/UI developers, web developers, solution leads, project managers, and strategists to help understand and document client requirements, estimate work.
• Led client discovery sessions and provided support and guidance for content modeling, sitemap development, and wire framing
• Led and participated in regular update meetings, roadmap sessions, and act as the first point of escalation for client concerns regarding projects and services

Tampa/St. Petersburg, Florida Area

• As product manager of the retail digital experience, worked closely with technology, sales, marketing, and support to ensure revenue and customer satisfaction goals were met
• Gathered and prioritized product and customer requirements
• Defined the product vision
• Ensured the product supported the company’s overall strategy and goals
• Combined multiple related work streams into one overarching product line resulting in consistency across digital properties, improved efficiencies, and delivering value more frequently to clients
• Oversaw multiple feature sets and product owners to execute on defined roadmap

Tampa/St. Petersburg, Florida Area

• As product owner of US marketing websites, provided internal consulting and project delivery expertise to address business needs and best leverage web and mobile capabilities
• Led research backed segmentation effort to streamline role selection process and deliver personalized content to users
• Used Google Analytics, Qualtrics, and other data sources to create insights across digital properties
• Applied business insight and understanding of web capabilities to ensure marketing initiatives were in line with corporate strategies and specific business goals to meet the needs of users
• Prepared and delivered complex data and campaign analysis in the form of professional and engaging presentations.
• Incorporated effective judgment and decision making skills to shape and manage the scope of marketing initiatives, balance multiple priorities, and maintain a high-level of attention to detail in a fast paced environment

Tampa/St. Petersburg, Florida Area

• As product owner of corporate the website, managed brand enhancements to digital properties through collaboration with key stakeholders, corporate creative team and external agencies
• Responsible for maintaining positive user experience of brand on corporate website
• Collaborated with key stakeholders to develop strategic plans, support implementation and report on results
• Supported the coordination of digital marketing projects from initiation through design, content development, staging, approval, production and reporting metrics
• Analyzed web traffic and provided recommendations on improvements to corporate website
• Coordinated usability testing, validation and implementation of public site enhancements

• Led team that created and implemented marketing strategies in support of over 300 Raymond James & Associates branches
• Supported client relationships and responsible for the overall management of branch marketing and recruiting
• Researched strategic concepts and developed programs – serving as strategic business partner to clients
• Implemented SEO and streamlined website template offering for branches
• Productized monthly newsletter and recruiting brochure for branches
• Provided marketing support for two largest private client group channels

Tampa/St. Petersburg, Florida Area

• Guided day-to-day development of advertising activities with approved plans
• Ensured that progressive stages are approved with adequate time to meet schedules
• Assisted in the coordination of campaign and project activities
• Proofread copy, proofs and other media for accuracy
• Tracked and analyzed competitive activity and consumer trends
• Analyzed previous client campaigns and problems

Columbus, OH

• Initiated market research studies and analyzed findings.
• Analyzed business developments and monitored market trends.
• Analyzed third-party data and investigated new growth opportunities.
• Collaborated with developers, advertisers and production managers to market products and services.
• Created sitemaps, wireframes and user-flows.
• Implemented streamlined data entry process using Microsoft Excel; resulted in less hours required for entry and more hours available for analyzing.

Columbus, OH

• Worked closely with clients to establish problem specifications and system designs.
• Created reports using SQL and Visual Studio for Business Application Services System (BASS).

Worldwide

• Developed and led training programs in preparation for combat.
• Served as custodian of classified documents.
• Operated and maintained communications equipment.
• Communicated urgent orders and directions effectively to team of 30 personnel.
• Documented and processed classified materials.
• Maintained 100% accountability of all assigned equipment worth more than $2M.

Milwaukee, WI

• Assisted the team in meeting sales, stock loss, labor objectives and margin goals to increase profitability.
• Followed proper standards for product freshness, food safety, refrigeration and sanitation.
• Developed knowledge about products and sales items to answer shoppers' questions.
• Unloaded trailers, received merchandise, verified orders and broke down produce loads.
• Supervised, trained and developed team members in accordance with company policies and procedures.

Bachelor Of Arts (B.A.), New Media & Communication Technology: Human-Computer Interaction

New Media and Communication Technology explores the way technology is transforming the field of communication. This interdisciplinary.

Coursework Towards Master Of Science - Ms, Information Technology: User-Centered Design And Web Design

The program provides a solid foundation in areas of information architecture, quality assurance and systems management; IT governance.

Master Of Science (M.S.), Marketing & Communication

The dual-disciplined master’s degree is just one of a few in the nation that integrates the marketing discipline with communications.

Digital Marketing Certificate, Digital Marketing

An executive education program designed to equip leaders with the tools needed to build a comprehensive digital marketing strategy –.

Web Applications Developer Certificate

The program develops knowledge to create dynamic database-driven websites using the latest technologies. Course work includes basic HTML5.

Associate Of Arts (A.A.), General Studies

Radio Operations And Maintenance

• Distinguished Honor Graduate