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Scale-up & high growth product executive who creates & executes product portfolio & GTM strategies for products from $5M to $1B in revenues leading to 6 successful exits. Identifies & exploits unmet market needs to accelerate growth by solving problems & creating value for customers. Articulates strategy & roadmap and creates company-wide alignment to converge on common goals & timelines. Builds, turns over & uplevels teams to achieve product excellence. Broad experience outside of product strengthens mutual understanding, respect and teamwork across organizational boundaries.• Executive Leadership: Built, led and mentored product teams with up to 24 members and 8 product lines. Established processes and modeled standards of excellence for product practices. Board presence. Cross-functional partnership.• Product Strategy & Roadmap: Developed multiyear product roadmap that expanded product footprint to multiple economic buyers enabling multiple account landing points and expansion strategies. Transformed BI tools to big data web & mobile apps resulting in 62% YoY growth.• M&A: 6 acquisitions as acquirer or acquiree. Led product integration team, inclusive of packaging, technical and UI integrations, as well as wind-down and EOL of redundant products. Led or active member of deal teams who evaluated 100+ venture investments, making $100M+ in investments resulting in 2 IPOs & 6 acquisitions and generating >$3B in exit value.• Go-to-Market: Defined & led outbound campaigns; sales training; and US, Europe & Asia/Pac events to grow new product line from $0 to $18M+ in <1.5 years. Forged & managed channel and integration partnerships with Autodesk, Primavera, Microsoft, Microstrategy & SAP.Skills - analyst relations, board presence, change management, design, go-to-market (GTM), industry marketing, launch, licensing/OEM, mentoring, organizational readiness, P&L, packaging, portfolio planning, pricing, product management, product marketing, product roadmap, sales training, strategic planning, team building, user experience (UX), voice of the customer (VOC)Domains - AI/ML, analytics, application security, B2B, big data, CI/CD, cloud, content management, DevOps, document management, e-commerce, enterprise software, healthcare, life science, open source, privacy, SaaS, security, spend management, supply chain, workflow, workforce management
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Senior Vice President ProductsCrunchtimeBoston, Ma, Us -
Chief Product OfficerOsano 2022 - PresentAustin, Texas, UsOsano, a leading data privacy platform, simplifies privacy compliance by helping organizations build, manage, and scale their privacy program to increase trust, stay compliant, and do the right thing. -
Vice President ProductsBeyond Identity 2020 - 2022New York, New York, UsBuilt & led 11 person multinational team comprising product management, user-centered design, documentation & developer evangelism for early stage identity-centric security startup.• Expanded product portfolio from 1 to 3 products – customer (CIAM), DevOps, workforce – built on a common platform, expanding SOM by targeting different users, buyers & budgets.• Delivered product plan while maintaining flexibility to respond to demands of early adopter customers which fueled 330% YoY ARR & 640% YoY customer growth.• Led product & GTM initiative to create & launch product led growth (PLG) offerings to complement traditional sales led GTM motion. -
Vice President Product MarketingPrivitar 2019 - 2020London, Greater London, GbBuilt & led team that established metrics-driven product marketing excellence in pre-product/market fit data privacy analytics/ML startup• Built & directed content engine for web content, datasheets, whitepapers, solution briefs, case studies & webinars that increased content output 15x YoY & delivered improvements of 8x in marketing-sourced qualified opportunities & 7x in marketing-sourced pipeline.• Redesigned & rewrote website resulting in 3x improvement in pageviews/session, 11x increase in web session length & 5x improvement in web leads.• Directed the development of persona-based outbound cadences that increased booked meetings by 24x & decreased lead-to-opportunity time by 83%. -
Vice President Product ManagementBlack Duck Software 2017 - 2019Burlington, Ma, UsBuilt & directed a team of 6 product managers for 8 products plus a data service & open sourced SDLC integrations at late stage start-up leading to & managing through acquisition.• Managed product line P&Ls, exceeding FY17 & FY18 new, add-on and renewal bookings & revenue plans.• Transformed primary business model from on-premise to SaaS in <2 quarters resulting in decreased time to customer value, lower support costs and increased NPS & retention.• Created new pricing models reducing friction, accelerating sales cycles & increasing ACV.• Introduced 2 new modules for flagship product and a product derivative targeting a different economic buyer. -
Vice President ProductsContinuum Managed Services 2015 - 2017Boston, Ma, UsBuilt & led a team of 16 product managers, UX designers & a UI developer for 3 SaaS product lines leading to PE trade sale.• Transformed organization - reorganized by product line, created UX team, upgraded 6 team members & hired 6 more in first year.• Developed strategy for security product suite to accelerate growth & increase valuation multiple.• Implemented & empowered cross-functional product teams breaking down organizational silos. Teams chartered with owning & achieving cost, delivery & market impacts of product initiatives.• Partnered with CTO to implement Agile, re-architect platform, and open offshore development center while maintaining monthly release cadence and developing first long-term product roadmap & annual product plan. -
Senior Director Product ManagementKronos 2009 - 2014Lowell, Ma, UsLed a team of 7 product managers & directors driving a $250M portfolio of products as P&L. Products spanned big data, IoT, enterprise software and tools.• Reinvented 10 year old flagship product culminating in company’s largest product initiative & launch. First year sales were 125% target ASP & 200% best-case revenue models.• Authored & executed business plan to transform BI tools to vertical big data web & mobile apps, including transitioning from homegrown technology to OEMed ETL & data visualization.• Created big data decision support & continuous improvement product portfolio representing a massive shift from traditional automation & compliance solution resulting in 62% YoY growth in first year. -
Chief Executive OfficerClinton Foundation - Alliance For A Healthier Generation 2005 - 2008New York, New York, UsLed growth of organization from $4M & 25 people to $13M & 80 people.• Negotiated $150M in-kind agreement with Coca-Cola, Pepsi, Dr. Pepper-Snapple & the American Beverage Association to phase out full calories beverage sales & the underlying marketing agreements.• Negotiated $20M in-kind agreement with National Dairy Council & leading dairies to reformulate US chocolate milk supply without negatively impacting adolescent milk consumption.• Negotiated nutritional standards for snack foods in US schools with leading food manufacturers incorporated into US Department of Agriculture regulations 3 years later. -
Executive-In-ResidenceGeneral Catalyst Partners 2003 - 2005San Francisco, California, UsLed or active member of deal teams developing investment theses and performing due diligence on 10 investments leading to >$3B in exits. Exits included BBN, Black Duck, Brightcove, Demandware & Kayak.Board observer for 9 portfolio companies, providing strategic, organizational, operational & follow-on financing coaching to executive teams. -
Director Product Management And MarketingImanage 2002 - 2003Chicago, Illinois, UsDeveloped & executed a Chasm Strategy to transform the GTM & product strategies from horizontal technology provider to vertical solutions provider instrumental to company acquisition by Interwoven in <1 year. -
Director Product ManagementSap Ariba 1999 - 2001Waldorf, DeBuilt and led team of 24 product managers directing lifecycles for 23 releases across a suite of packaged & SaaS products, representing 8 product teams with 1-12 month release cycles.Products representative on the M&A team that evaluated 20+ & executed 3 acquisitions. -
Senior Product ManagerDocumentum (Now Opentext) 1995 - 1999
Brian Herr Education Details
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Northwestern UniversityChemistry -
Penn State UniversityChemistry
Frequently Asked Questions about Brian Herr
What company does Brian Herr work for?
Brian Herr works for Crunchtime
What is Brian Herr's role at the current company?
Brian Herr's current role is Senior Vice President Products.
What is Brian Herr's email address?
Brian Herr's email address is br****@****uum.net
What is Brian Herr's direct phone number?
Brian Herr's direct phone number is +178189*****
What schools did Brian Herr attend?
Brian Herr attended Northwestern University, Penn State University.
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