Brian Hetzman

Brian Hetzman Email and Phone Number

Partner and Digital Strategist @ Virtual Ad Group
State College, PA, US
Brian Hetzman's Location
State College, Pennsylvania, United States, United States
Brian Hetzman's Contact Details

Brian Hetzman personal email

n/a
About Brian Hetzman

With a robust background spanning over 30 years in the media industry, I have honed my expertise in transforming video, multimedia content, and digital marketing strategies into powerful, engaging narratives that captivate audiences across platforms. My proficiency encompasses a broad spectrum, including digital advertising, creative design, strategic marketing, and a deep understanding of technical execution. This unique combination allows me to not only envision, but to also bring to life content that resonates deeply with audiences, ensuring maximum reach and interaction.My career has involved creative partnerships with major broadcasters, government agencies, and innovative tech companies, all focused on delivering content with a lasting impact. I thrive in environments that require coordination of diverse teams, guiding them through the complexities of large-scale projects. My leadership style is grounded in a commitment to blend innovative creative concepts seamlessly with efficient, practical implementation strategies.Through my company, Virtual Ad Group, I’m fostering a new digital network that blends my extensive experience in TV production with advanced digital advertising services. By building our own programming network and offering cutting-edge solutions in geo-targeting, programmatic advertising, and social media, we're tapping into industry-leading technology. This approach, combined with our expertise across various sectors like automotive and financial, allows us to deliver innovative, cross-industry strategies that meet the evolving demands of today’s media landscape and set new standards for future success.

Brian Hetzman's Current Company Details
Virtual Ad Group

Virtual Ad Group

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Partner and Digital Strategist
State College, PA, US
Employees:
2
Brian Hetzman Work Experience Details
  • Virtual Ad Group
    Partner And Digital Strategist
    Virtual Ad Group
    State College, Pa, Us
  • Virtual Ad Group
    Partner / Digital Strategist
    Virtual Ad Group May 2023 - Present
    State College, Pennsylvania, United States
    Virtual Ad Group is a full-service agency that specializes in developing and executing bold, memorable, and effective marketing solutions for businesses and organizations.Our clients include Fortune 100 companies, franchises, TV networks, financial institutions, automotive groups, and health-care providers.Virtual Ad Group will develop and implement the precise marketing strategy you need to meet your particular business goals, communicate with customers, increase web leads, generate more traffic, and improve conversions and ROI.We also offer expert motion design, videography, video editing, studio design and management, website development and design, copywriting, advertising, and technology services.
  • The Chavis Chronicles
    Creative Director
    The Chavis Chronicles Jun 2019 - Present
    State College, Pennsylvania, United States
  • 1 Crw Worldwide
    Art Director
    1 Crw Worldwide 1999 - Present
    Detroit Metropolitan Area
  • Bnc
    Senior Motion Designer/Primetime Editor
    Bnc Mar 2021 - Jan 2022
    Tallahassee, Florida, United States
    Developed and deployed video and motion graphics projects from concept to completion in collaboration with on-air talent for The Black News Channel.𝑲𝑬𝒀 𝑹𝑬𝑺𝑷𝑶𝑵𝑺𝑰𝑩𝑰𝑳𝑰𝑻𝑰𝑬𝑺● Created network show opens and graphics packages, special segments, branded on-air promotions, cross-media marketing campaigns, OTT, mobile, and social media content while adhering to strict deadlines.● Produced on-air elements based on network style guide, including main titles, billboards, bumpers, interstitials, bugs, ID tags, lower-thirds, and fly-ins.● Collaborated with anchors and reporters to produce ‘The World Tonight’ primetime special reports.● Produced multi-guest remote interviews with dignitaries, elected officials, international leaders, and celebrities via Zoom and other digital platforms, and edited into multi-camera ‘look-live’ packages.● Proficiency in After Effects, Premiere Pro, Photoshop, Audition, Cinema 4D, In-Design, Illustrator and Media Encoder, WordPress, and other creative apps.● Expertise in Mac and Windows platforms, web development, remote collaboration and studio production workflow.
  • Idtvagency
    Founder And Managing Partner
    Idtvagency Dec 1994 - Jun 2019
    Greenville, South Carolina
    Agency specializing in video, motion design and digital marketing.𝑲𝑬𝒀 𝑹𝑬𝑺𝑷𝑶𝑵𝑺𝑰𝑩𝑰𝑳𝑰𝑻𝑰𝑬𝑺● Art direction and weekly graphics for nationally syndicated broadcast ‘The Chavis Chronicles.’● Digital studio engineering and network video solutions based on latest technology trends. ● OTT platform producer managing production, maintenance and marketing for digital initiatives.● Motion designer and editor providing services to corporate, broadcast and independent clients. ● Web design and development utilizing WordPress, HTML and other web technologies.● Digital marketing services including content creation and digital ad placements.
  • Chumney & Associates
    Business Development Specialist / Internet Marketing
    Chumney & Associates Jan 2003 - Jan 2019
    Greenville, South Carolina, United States
    Deployed inbound and outbound campaigns utilizing digital marketing strategies to capture leads and nurture clients. Collaborated on construction of in-house sound stage and video-production studio.𝑲𝑬𝒀 𝑹𝑬𝑺𝑷𝑶𝑵𝑺𝑰𝑩𝑰𝑳𝑰𝑻𝑰𝑬𝑺● via social media, sales funnels, marketing automation, YouTube, Facebook, and other channels.● Contributed hands-on expertise to advertising campaigns through art direction.● Designed, coded and maintained agency’s websites.● Created and implemented email marketing campaigns.● Developed shopping cart-based portal to offer à la carte advertising services.● Maintained workflow and digital-asset distribution between sister studios.
  • Worldnetdaily
    Email Marketing Manager
    Worldnetdaily Jan 2009 - Jan 2010
    District Of Columbia, United States
    Managed operation of email marketing and delivery to over 500,000 subscribers daily. Negotiated and implemented transition to email service provider, resulting in first-year savings of more than $100,000. Managed staff of three and assisted in managing and marketing of in-house projects.𝑲𝑬𝒀 𝑹𝑬𝑺𝑷𝑶𝑵𝑺𝑰𝑩𝑰𝑳𝑰𝑻𝑰𝑬𝑺● Created and executed marketing automation funnels, audience segmentations and workflows to deliver personalized relevant content across email, web, social, and text.● Deployed video email campaigns adhering to best practices to guarantee open rates and increase user engagement.
  • Florida Video Post -- A Division Of Chumney & Associates
    Partner/Operations Manager
    Florida Video Post -- A Division Of Chumney & Associates Jan 2003 - 2009
    North Palm Beach, Florida, United States
    Built a state-of-the-art digital video post-production facility to support one of the largest automotive advertising agencies in the Southeast. Hired staff and oversaw the daily operations, art direction, production workflow and quality output of a five-person design team. Served as liaison with vendors, clients and account executives.𝑲𝑬𝒀 𝑹𝑬𝑺𝑷𝑶𝑵𝑺𝑰𝑩𝑰𝑳𝑰𝑻𝑰𝑬𝑺● Produced cross-media ad campaigns for the internet, social media, broadcast TV and mobile. ● Engineered and maintained editing suites, storage-area network and media asset management.● Created motion design templates for use in client TV spots.● Developed a database-driven portal to facilitate client communication and approval process.● Generated and approved storyboard designs according to client specifications.● Syndicated videos to online sources in appropriate formats.● Managed studio budgets and accounting.● Created branding for the studio and served as webmaster for the company website.● Efforts resulted in overall savings of over $200,000 per year for the agency.
  • Siemens Information And Communications Network
    Senior Webmaster
    Siemens Information And Communications Network 1999 - 2002
    Boca Raton, Florida, United States
    Functioned as team member assigned to implement corporate-wide global b2b e-commerce initiatives.𝑲𝑬𝒀 𝑹𝑬𝑺𝑷𝑶𝑵𝑺𝑰𝑩𝑰𝑳𝑰𝑻𝑰𝑬𝑺● Designed and managed Siemens Carrier Networks intranet for over 5,000 employees.● Consulted with programmers, management and third-party vendors to optimize front-end user experience.
  • Wpbf 25
    Electronic Arts Director
    Wpbf 25 1988 - 1994
    West Palm Beach, Florida, United States
    Created entire on-air look for start-up news operation. Designed show opens,over-the-shoulder graphics, chyron, weather maps and promotional/advertisingmaterials. Received gold and silver ADDY and national TELLY awards for commercials and promotions.
  • Wlns
    Electronic Graphics Director
    Wlns Jan 1985 - Dec 1988
    Lansing, Michigan
    Oversaw all graphic design and animation for news, promotions and commercial production.

Brian Hetzman Skills

Online Marketing Email Marketing Advertising Seo Digital Marketing Social Media E Commerce Social Media Marketing Lead Generation Web Design Online Advertising Ppc Video Editing Blogging Marketing Communications New Business Development Social Networking Broadcast Facebook Graphic Design Sem Cms Flash Newsletters Logo Design Business Development Graphics Photoshop Google Adwords Rich Media Wordpress Website Development Illustrator Content Writing Corporate Identity Indesign Smo Inside Sales Motion Design Hosting Streaming Media Video Services Service Design Link Building Open Source Development E Mail Management Website Redesign Small Business Development Global Business Development

Brian Hetzman Education Details

Frequently Asked Questions about Brian Hetzman

What company does Brian Hetzman work for?

Brian Hetzman works for Virtual Ad Group

What is Brian Hetzman's role at the current company?

Brian Hetzman's current role is Partner and Digital Strategist.

What is Brian Hetzman's email address?

Brian Hetzman's email address is br****@****idtv.nl

What is Brian Hetzman's direct phone number?

Brian Hetzman's direct phone number is +156163*****

What schools did Brian Hetzman attend?

Brian Hetzman attended Michigan State University.

What are some of Brian Hetzman's interests?

Brian Hetzman has interest in Saas, Mobile, Digital Media, E Commerce, Social Media, Social Commerce, Health And Wellness, Consumer Internet, Enterprise Software.

What skills is Brian Hetzman known for?

Brian Hetzman has skills like Online Marketing, Email Marketing, Advertising, Seo, Digital Marketing, Social Media, E Commerce, Social Media Marketing, Lead Generation, Web Design, Online Advertising, Ppc.

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