Brian Huck Email and Phone Number
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Brian Huck is President and CEO of the Eastwood Company, an auto restoration and customization company that has proudly provided premier products and solutions to the DIY automotive market for more than 40 years. As a dynamic, trend-setting business leader, Brian is responsible for overseeing all channels of the business, as well as product development, acquisitions, new business development, and strategic planning. With more than 20 years of experience in the direct-to-consumer sector and a leadership strategy that puts people first, data in the center, and is backed by a grit and resilience, Brian finds creative, non-traditional ways to drive results in marketing, operations, IT, and CEO roles. Brian blends keenly intuitive, creative, and sometimes unconventional leadership practices with sound business management strategies to deliver results.Highlights of his work at Eastwood include:•Transforming the Eastwood Company from a traditional catalog business to a premier online source for automotive DIYenthusiasts•Building out e-commerce, digital, and omnichannel marketing strategies•Launching the Eastwood Company into the brick and mortar space to create a unique, hands-on retail experience•Leading a transfer of ownership from Eastwood’s original owner and founder to institutional investment•Implementing the “Eastwood Operating System” metrics and accountability-based approach to align employees around a unified vision of growth•Acquisition valuation and integration into broader Eastwood platformHe has also served as Special Board Advisor for The Driven Lighting Group and T-SportlinePrior to joining the Eastwood Company, Brian shared his unique marketing and analytical talents with well-known brand names like Day-Timer, Life Uniform, Robert Half International, and Walgreens. Brian holds a Bachelor’s degree in Communications and Media Studies from the University of Missouri- Columbia and a Master’s degree in Business Administration from Webster University.
The Eastwood Company
View- Website:
- eastwood.com
- Employees:
- 106
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Chief Executive OfficerThe Eastwood CompanyAllentown, Pa, Us
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Board MemberT Sportline Jun 2021 - PresentLos Angeles, California, Us -
Board MemberDriven Lighting Group (The Retrofit Source) Nov 2019 - PresentAtlanta, Georgia, Us -
President And CeoThe Eastwood Company Apr 2019 - PresentPottstown, Pa, Us
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President & Chief Operating OfficerThe Eastwood Company Nov 2014 - PresentPottstown, Pa, UsResponsible for creatively and profitably managing the Eastwood Company, including all business channels, product development, and continued retail expansion. Lead processes for strategic planning, acquisitions, and business development. As the Eastwood brand champion, inspire cross-functional teams to anticipate customer needs and exceed their expectations by “Doing the Job Right.”
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Chief Executive OfficerThe Eastwood Company Nov 2014 - PresentPottstown, Pa, Us
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Vice President, Marketing & SalesThe Eastwood Company Mar 2009 - Nov 2014Pottstown, Pa, Us•Senior Marketing Executive charged with driving growth in all channels•Transformed the Eastwood Company from a traditional catalog business to the premier online source for automotive restorers and hobbyists. This shift to a highly effective and content-focused e-commerce model effectively enhanced profit and revenue growth.•Successfully launched the Eastwood brand into the retail arena with the opening of its flagship store in 2014. Created a completely unique, hands-on retail model that integrates merchandise, education, video and social media into a DIY experience for consumers.•Envisioned and executed a rebranding effort that speaks to the Eastwood customer base and offers a contemporary and impactful brand experience for the future. Incorporated core customer values and a visionary business philosophy in the “Do the Job Right” message.
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Senior Manager, Direct To Consumer MarketingDay-Timers, Inc Oct 2006 - Feb 2009Led cross-functional marketing team in the creation, execution and analysis of multi-channel campaigns driving new customer growth and increased retention, ultimately delivering the annual Direct to Consumer P&L budget.Key Results:•Overhauled customer segmentation scheme resulting in 40% increase in catalog response rate•Doubled prospecting response rate by leveraging internal and external resources to develop highly targeted prospecting models•Increased profitability of reactivation efforts by 25% through aggressive creative and circulation testing •Drove incremental purchase activity by creating product-specific campaigns designed to drive additional purchase, resulting in more than $500K in incremental demand
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Marketing & Catalog Operations ManagerLife Uniform Mar 2000 - Oct 2006•Led catalog and direct mail operation to a 60% profit increase within first year in the position•Improved data selection models resulting in a 25% increase in direct mail response within first three months•Developed and implemented inventory control process decreasing backorders by 40% within first four months•Led e-commerce initiatives to improve design, usability and SEO resulting in 35% sales increase•Prepared and manage multi-million dollar direct mail, printing, fulfillment and catalog production budgets•Managed all aspects of 3rd party call center, fulfillment and warehouse operations, displaying superior knowledge of key performance measures and effectively articulating them to top management•Created and utilize customer response models providing effective customer behavior tracking in all channels, as well as increasingly predictive and profitable direct mail campaigns
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Internet & Database ConsultantRobert Half International Aug 1999 - Mar 2000Menlo Park, Ca, Us•Worked with small businesses and Fortune 500 companies nationwide to develop web, marketing and database solutions to improve and optimize operations and deliver results. -
Executive Store ManagerWalgreens Aug 1996 - Aug 1999Deerfield, Il, Us
Brian Huck Skills
Brian Huck Education Details
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University Of Missouri-ColumbiaCommunication And Media Studies -
Webster UniversityBusiness Administration
Frequently Asked Questions about Brian Huck
What company does Brian Huck work for?
Brian Huck works for The Eastwood Company
What is Brian Huck's role at the current company?
Brian Huck's current role is Chief Executive Officer.
What is Brian Huck's email address?
Brian Huck's email address is hu****@****hoo.com
What is Brian Huck's direct phone number?
Brian Huck's direct phone number is +131453*****
What schools did Brian Huck attend?
Brian Huck attended University Of Missouri-Columbia, Webster University.
What skills is Brian Huck known for?
Brian Huck has skills like E Commerce, Marketing, Multi Channel Marketing, Direct Marketing, Online Marketing, Marketing Strategy, Email Marketing, Direct Mail, Competitive Analysis, Seo, Product Development, Advertising.
Who are Brian Huck's colleagues?
Brian Huck's colleagues are Elayne Spate, Theresa Mckeown, Steve Hurter, Caprice Walker, Bill Scam, Rachel Mueller, Mary Grace Bunggay.
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