My primary role is nurturing a team of industry rock stars at BrainDo. See my description in the Experience section. I specialize in digital measurement and analytics strategy with both agencies and companies. I'm a veteran with Google Analytics/Firebase, Adobe (Omniture) Analytics Suite, IBM Analytics (CoreMetrics, TeaLeaf), and similar click stream platforms for web and native apps. I can help with training your team, setting up measurement for marketing/customer experience (CX) efforts, report/dashboard design; knowledge management of your insights; testing (CRO); personalization; tag management ; and aggregating your web/app/marketing/back-end data into a BI environment.Additionally, I consult with E-Business and IT teams to streamline website/app development by integrating requirements for marketing, info security, compliance, and technology roadmaps into an efficient workflow. This includes developing POC/MVP applications and providing consulting on architecture, technology stack, tool set, and processes.I have a breadth of experience in organic search (SEO) programs. Projects stretch across content marketing, online reputation management, site architecture, page speed, URL management, and many related areas. My orientation is to compete on result quality first and then technically optimize the markup, speed/delivery, cross device optimizaion; and promotion strategy.Last but not least, I have considerable practical expertise across the spectrum of marketing with an emphasis on digital channels including paid search(SEM)/social media/display media strategy and management, email, web standards, E-commerce, mobile, aggregators, native app strategy, CRM, and more.I'm available for speaking at industry events. Past experiences include Search Engine Strategies (SES), Search Marketing Expo (SMX), Digital Analytics Association(DAA), among others. I prefer to cover topics related to digital analytics, marketing strategy or customer experience.