Brian Swift Email & Phone Number

Chicago, Illinois, United States

Chicago

• Responsible for growth and expansion of four product categories comprised of $15M annual sales throughout two brands, 100+ suppliers, and 200K omnichannel SKUs• Project Lead to grow custom categories by reenvisioning the go to market strategy driving 14% sales growth and 15% GM growth over the pre period trend• Developed and executed a new pricing strategy roadmap across 60K SKUs bringing pricing consistency and logical trade up options driving 7% category sales growth• Closed assortment gaps by tracking regulatory changes, conducting field surveys, and performing regular competitive analysis resulting in 1,000+ new SKUs and adding $150K in annual sales• Improved inventory productivity by reinvigorating stock assortment to drive increased turns, shorter lead times, and mitigation of small order fees resulting in $30K annual cost savings

Hoffman Estates, Il

• Owned P&L performance of mature categories comprised of $60M+ annual sales and 600+ items• Optimized category assortments by conducting line reviews, vendor bid analysis, market research, and pricing strategy resulting in $2.2M in cost savings• Developed and managed crucial vendor partnerships through contract negotiation, collaborative program development, and strategic promotional planning in order to drive $1.5M margin increase• Realigned timing and pricing of items featured in the Black Friday Week ads driving GM up $164K Y/Y• Strategized wet/dry vacuum POG flow to change customer shopping behavior driving accessory sales up over 20% in test stores with annual margin increase of $250K projected upon national rollout

Hoffman Estates, Il

• Negotiated cost reductions on key categories resulting in $3M annual margin improvements through product analysis and market tests• Drove 450%+ Y/Y model unit growth by negotiating vendor provided audio displays• Discovered and implemented a reverse flow process to remove clearance merchandise from stores into the online warehouse resulting in $250K in clearance markdown savings• Optimized pricing on DVD Players, growing margin $500K and driving product into Kmart’s top 10 sellers

• Introduced margin rich gaming console bundles online which added over $100K margin within one quarter• Supported top corporate strategy by utilizing Shop Your Way program to boost preorder sales over 1200%• Led pricing strategy on time sensitive category exit resulting in over $120K clearance markdown savings