Brian Kroski Email and Phone Number
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As the CEO and Principal of my own digital media consultancy, I leverage my 20+ years of experience and expertise in digital strategy, growth planning, monetization, operations, product development, and technology to help media companies thrive in the digital landscape. I work with a range of media clients, from traditional magazine publishers to online content creators, to provide them with solutions that enable them to achieve their goals and grow their audiences, revenues, and impact.Some of my recent projects include leading the digital integration of 20+ acquired media brands for a major magazine publisher, serving as a permanent advisor and fractional GM for a large TV and entertainment content publisher, and implementing a data-driven approach to content and distribution that increased traffic for a publisher by 8x. I also share my knowledge and insights with the next generation of media professionals as a faculty member at the Columbia Publishing Course at the Columbia University Graduate School of Journalism, where I lead the development of the business and digital media curriculum and serve as a lead instructor. My mission is to help media companies navigate the challenges and opportunities of the digital era and to foster innovation and excellence in the media industry.
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Ceo And PrincipalKroski Consulting Jul 2017 - PresentServe as an advisor and provide professional services related to digital strategy, growth planning, operations, product development, and technology. Some highlights include:• Led the digital integration of 20+ acquired digital media brands for a major magazine publisher. Work included due diligence, evaluating the digital businesses, planning their integration into the organization, and working with their internal teams on how to staff and operate these brands as part of their new organizational structure.• Working with a large publisher of television and entertainment content on an ongoing basis to build and grow their digital business. I serve as a permanent advisor and fractional GM, and with my help, traffic and revenue have grown exponentially. They are now profitable and one of the largest digital television news and guidance publishers. • Developed the digital strategy for a newspaper chain, including a localization strategy, launching new verticals, and creating new lines of business. This company was subsequently acquired at an attractive valuation. • Helped a mid-sized health and wellness publisher triage and recovered from a severe downturn in traffic and revenue due to a failed redesign. Within 45 days we had the business back on track and growing. -
Faculty, Columbia Publishing CourseColumbia University - Graduate School Of Journalism Jul 2009 - PresentNew York, Ny, UsLead the development of the business portion of the course curriculum and serve as a lead instructor for the digital media portion of the Columbia Publishing Course. In this post-graduate program, students learn all aspects of the media and publishing business. -
Chief Digital OfficerA360Media Dec 2014 - Jul 2017New York, New York, UsLed the digital transformation of a traditional magazine publishing company. Directly managed all digital operations for 14 brands including Us Weekly, Men's Fitness, Men's Journal, Radar, and OK!, which grew under my leadership to an audience of over 100M readers per month and over $65M in revenue.• Grew digital revenue 7x through launching new products, expanding customer acquisition, and building a high-performing revenue operation.• Implemented a data-driven approach to content and distribution, which led to an 8x increase in traffic.• Led corporate business development with significant portals, advertisers, agencies, ad technology, and syndication partners.• Led all digital M&A activity including over $100M in sales and acquisitions. -
Vp / Gm Digital Business OperationsAmerican Media Apr 2013 - Nov 2014
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Gm, Digital U.S.Dennis Publishing 2011 - 2013London, London, GbLed all U.S. digital operations for Dennis Publishing which published The Week and Mental Floss.• Relaunched MentalFloss.com resulting in 6x traffic growth (20M UV) and Webby Award for Best Culture Blog in 2013.• Created a new mobile app for The Week, which reached #1 on the Apple Newsstand.• Transformed TheWeek.com into a data-driven news curation business and increased traffic 12x to 12M UV. -
Chief Digital OfficerTango Media 2010 - 2011New York City, Ny, UsLed all digital operations for a women's lifestyle media company focused on love and relationships content.• Grew traffic 3x to over 9mm UVs through product improvements and marketing.• Helped launch the YourTango Experts network - a highly profitable content marketing service for love and relationship experts. -
CooLouise Blouin Media 2009 - 2010New York, Ny, UsFull P/L and operational responsibility for a leading international arts media company that published books, magazines, websites, and an art auction data business. • Led a complete financial turnaround bringing the company cash flow positive within six months.• Oversaw international expansion to 11 countries, including China, France, Australia, and the UK. -
Vice President And General Manager, OnlineNew York Observer 2006 - 2009New York, Ny, UsFull P/L responsibility for Observer Media’s digital businesses, including strategy, product development, technology, sales, editorial, business development, and operations. I drove the transformation of a traditional newspaper business to a digital-first, continuous publishing model which exceeded expectations for traffic and revenue and was subsequently nominated for the 2009 Webby for Best Newspaper Website, alongside The New York Times and The Guardian. -
Director Product Planning And ManagementRodale 2004 - 2006Emmaus, Pa, UsLed strategic planning and product management for Rodale’s family of 14 websites. Responsible for the digital launch of several new titles that are still thriving, including Women’s Health Magazine. -
Director Of Technology And ProductBlue Dingo Mar 2001 - Jun 2003UsManaged strategy, technology, and product development for a leading digital design and development agency, including managing product planning, estimation, and resource allocation planning. Led digital strategy for clients including Century 21 Real Estate, Colgate, and Procter & Gamble (where we developed a social network for teen influencers that was far ahead of its time). -
Head Of Web Technologies / Interim CtoMetamor 1996 - 2000UsResponsible for all web technology and Internet services for 42 operating companies, comprising over $1 billion in revenue.
Brian Kroski Skills
Brian Kroski Education Details
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Columbia University -
Regis High School
Frequently Asked Questions about Brian Kroski
What company does Brian Kroski work for?
Brian Kroski works for Kroski Consulting
What is Brian Kroski's role at the current company?
Brian Kroski's current role is Digital Media Advisor and Consultant - Strategy, Growth, and Operations.
What is Brian Kroski's email address?
Brian Kroski's email address is br****@****hoo.com
What is Brian Kroski's direct phone number?
Brian Kroski's direct phone number is +134798*****
What schools did Brian Kroski attend?
Brian Kroski attended Columbia University, Regis High School.
What are some of Brian Kroski's interests?
Brian Kroski has interest in Hockey Equipment, Old Spice, New York City, Commercial Media, Daylife, Regis High School, Venture Capital, Nhl, Startup Founders And Entrepreneurs, Starbucks.
What skills is Brian Kroski known for?
Brian Kroski has skills like Digital Media, Digital Strategy, Digital Marketing, Online Advertising, Seo, Social Media, User Experience, Strategy, Content Strategy, Publishing, Advertising, Strategic Partnerships.
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