Brian Lehr Email & Phone Number

Duquesne, Pa, Us

La Porte, In, Us

In a nutshell: I worked with American Licorice Company to manage their ecommerce and digital sales teams, led the project that launched their direct to consumer business, and significantly grew the digital sales of the Red Vines and Sour Punch brands. This included:The planning, execution, and growth of direct-to-consumer ecommerce sites that tied into and brought together brand sites like sourpunch.com and redvines.com. The creation of a ROI maximized approach to digital shopper marketing, and significantly improving our brands' digital presence on top ecommerce sites as well as top "retailer.com" sites.The creation of a robust offer for all of our products on Amazon, leveraging a hybrid 1st and 3rd party relationship which includes robust images, enhanced content, and a variety of search engine optimization initiatives.

Chicago, Il, Us

In a nutshell: I was a senior sales rep in charge of ecommerce and I helped Tripp Lite grow this channel tremendously. My focus was on Amazon, with an ASIN catalog of 2000+ items and annual revenue of $40M+.I managed key partner relationships with etail and brick-and-mortar clients with an emphasis on ecommerce, including Amazon.com, Walmart.com, Provantage, Rakuten/Buy.com, Newegg.com, and Office Depot. It was here that I developed an intimate knowledge of Amazon from the perspective of a manufacturer... processes, promotional vehicles, quirks, and how Amazon's behaviors tie into and affect the overall etail channel. The size of the business at Amazon was fairly large, so I gained the perspective of Amazon from that of a large manufacturer... Negotiations, Deal of The Day, Lightning Deals, other VFPs, product setup, ramp up, SEO, AMS, AMG, etc.

Nashville, Tennessee, Us

In a nutshell: I joined as a field sales rep and moved up to key account management. I had award winning success in all roles. It was here that I first dabbled in ecommerce with Office Depot. • Launched ability to sell technology services on officedepot.com as an attachment to technology products• Won the 2009 Achiever Award in recognition for top sales performance by simplifying an existing client program and making it easier to sell to consumers

Framingham, Ma, Us

In a nutshell: I started here after graduating from college. I moved rapidly through store management ranks, won a Store of The Year award, and opened the first store in Chicago. • Led team to 2003 Store of the Year award• Delivered best-in-company results as Sales Manager, earning top ranking among 1300 stores in key sales metrics

Master Of Business Administration (M.B.A.), Business

Bachelor'S Degree, Business Management And Entrepreneurship