At UM we strive for better – because simply being “different” is not enough. We live by the code “Better Science. Better Art. Better Outcomes.” and deliver on that promise by using better science to create better art to drive business momentum for our brands.UM operates in over 100 countries across the globe where industry leading data and analytics power our innovative approach to planning, investment, and custom content creation. The result is an audience first approach that… Show more At UM we strive for better – because simply being “different” is not enough. We live by the code “Better Science. Better Art. Better Outcomes.” and deliver on that promise by using better science to create better art to drive business momentum for our brands.UM operates in over 100 countries across the globe where industry leading data and analytics power our innovative approach to planning, investment, and custom content creation. The result is an audience first approach that discovers, defines, and disseminates the moments that matter in media to foster better connections between brands and their audience.At UM Studios, fueled by Science we deliver new ideas for brands to grow. We build moments plans around these ideas and embed our custom content specialists into our planning teams to bring these ideas to life. Show less

Responsible for leading the Interactive Marketing Activity for JEEP, Dodge and Ram BrandsSet direction for client engagements, ensuring proper skill mix for quality and on time deliveryOngoing and proactive management and communication regarding scope, schedule and budget with clients, partners and internal stakeholdersProactively facilitate and lead teams through each step of a project Manage risks, define scope, drive issues to resolution, lead team and… Show more Responsible for leading the Interactive Marketing Activity for JEEP, Dodge and Ram BrandsSet direction for client engagements, ensuring proper skill mix for quality and on time deliveryOngoing and proactive management and communication regarding scope, schedule and budget with clients, partners and internal stakeholdersProactively facilitate and lead teams through each step of a project Manage risks, define scope, drive issues to resolution, lead team and disciplinesDevelop the skills and careers of others by training, coaching and mentoring. Plan and organize work and team assignments to ensure resources are optimized Show less

Collective Media is a leading provider of media and technology solutions for online publishers, agencies and advertisers. In this role I will lead Collective Media’s Detroit office, overseeing sales operations and client management of the firm’s premier automotive clients.

In this position I am responsible for leading the Automotive Category sales efforts at Yahoo! including; targeting products, Audience Creation, Demand Planning and Sales Support.

Primary responsibilities include the creation of custom audience assets for use in media campaigns. This position is responsible for leveraging all targeting assets within the Y! network to create actionable media plans that leverage the new consumer behavior in the digital age.

Led the sales efforts on behalf of Yahoo! to General Motors Corporation.

Responsible for Cross Branded strategic planning and CRM implementation for the Dodge Brand. Responsibilities include the areas of Entertainment Marketing, Interactive Marketing, General Advertising and CRM processes. Further responsibilities include seeking out and negotiating Marketing partnerships on behalf of Dodge.

Responsible for managing all strategic and communications activities for the Ford Motor Company Corporate account including Television, Print, Internet, Direct and Public Relations. Responsibilities also include new business development for the office. Led the pitch winning teams for Detroit Symphony Orchestra and Pulte Homes, Inc. Corporate Communications Business.

Responsible for directing, supervising and growing client relationship and internal operations of the JEEP, Chrysler and Dodge brand's global interactive CRM marketing efforts. Produced market research analysis, segmentation studies and competitive analysis reports to help target DaimlerChrysler's online consumers and fits within the brand's overall marketing communication strategies.

Resonsible for a range of work including strategic development and customer communications plan for key Ford Division vehicles including Ford F-Series, Ford Explorer and Ford Expedition.Led management of strategic development and production associated with the Ford Division web site and integration of Ford Corporate initiatives including BuyerConnection.com and OwnerConnection.com.