Brian Lizotte Email and Phone Number
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I am an entrepreneurial, innovative executive with extensive experience in direct-to-consumer retail and fashion operations. I am highly skilled in developing short- and long-term strategies to navigate periods of accelerated growth, fostering top-performing teams, cultivating business opportunities, and delivering revenue results. I also have a proven ability in evaluating existing operations to identify inefficiencies, redundancies, and risks, innovating process improvements to optimize workflow, maintain internal controls, and drive profitability.
Coldwater Creek
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Chief Operating OfficerColdwater Creek Nov 2023 - PresentFort Lauderdale, Florida, Us -
Vice President, Inventory & DistributionColdwater Creek May 2022 - Nov 2023Fort Lauderdale, Florida, Us -
Vice President, Inventory & Merchandise PlanningColdwater Creek Feb 2022 - May 2022Fort Lauderdale, Florida, Us -
Founder & CeoKorralie Apr 2021 - PresentPonte Vedra Beach, Fl, UsIn my current position, I own and operate a direct-to-consumer retail startup. I curated vision, goals, and company mission, ensuring operational alignment with overarching strategies to achieve objectives. I also maintain accountability for internal infrastructure to support launch and continuous product management.• Established merchandise assortment plan and launch strategies, collaborating with international suppliers in concept and product development.• Partnered with creative teams to build brand identity, values, and style guides.• Created and maintained Shopify website for launch and designed Amazon storefront.• Developed highly effective teams through recruiting, hiring, on-boarding, training, and performance management, ensuring all startup milestones are achieved within outlined scope, timelines, and budget. -
PresidentNatural Life Oct 2020 - Apr 2021Jacksonville Beach, Florida, UsHere, I oversaw all facets of strategic planning, IT, merchandise and inventory planning, forecasting, and operations. I directed a team of nine and 70+ total team members while reporting directly to the CEO. I also partnered with Human Resources and cross-functional teams to heighten employee feedback and foster an inclusive culture & environment.• Established goals and initiatives for all teams, leading to increased growth over six months.• Created data warehouse and centralized external analytics with the development of a BI team; reduced time spent on external discovery and reporting.• Improved accuracy of initial item forecasts, effectively reducing excess inventory purchases.• Expanded marketing channels to include SMS, increasing customer file and achieving demand growth goals.• Enhanced merchandise planning scope to include new product designations, greater depth of hierarchy, and collection-based planning, improving product attribution and tagging scope. -
Vice President, Planning & ForecastingVenus Fashion Inc. Sep 2016 - Oct 2020Jacksonville, Florida, UsIn this role, I spearheaded merchandise and inventory planning for 75,000 SKUs, forecasting, supply chain management, global logistics, e-commerce and catalog merchandising, data and analytics, commercial calendar, competitor analysis, and copywriting & proofreading. I also led 10 direct reports and a 33-person team while reporting to the CEO.• Delivered YOY growth targets, while expanding assortments and launching plus size & lingerie businesses.• Partnered with CEO and IT to select, implement, and train users on Qlik Sense, reducing time spent on external discovery and reporting.• Adjusted inventory transfer and import strategies for successful distribution center relocation from the US East Coast to the North American West Coast; maintained continuous universal SKU availability across multiple distribution centers.• Modified strategies and execution to ensure inventory availability during COVID-19 pandemic; reduced total outstanding inventory commitments and maintained timely product launch for all new products.• Innovated inventory liquidation options, including e-commerce demand generation methods and B2B channel relationships; accelerated stock turn and reduced dead stock, as well as reducing total inventory on hand.• Defined vision and values, fostering customer awareness and service, increasing employee engagement. -
Director/Senior Manager, Planning & ForecastingVenus Fashion Inc. Jan 2015 - Sep 2016Jacksonville, Florida, UsHere, I maintained accountability for merchandise and inventory planning, e-commerce and catalog merchandising, copywriting, and data/analytics. I worked closely with finance, sourcing, and inventory control on purchasing decisions. I also managed a team of seven direct reports and 14 total team members.• Innovated pre-season inventory forecasting, revenue, and margin model, incorporating multi-factor sensitivity capabilities to enable risk mitigation; improved new product profitability.• Implemented comparable, proxy data for new, untested products across multiple assortments and channels, achieving reliability enabling assortment expansion and driving revenue growth.• Identified issues and delivered actionable recommendations to leverage top-performing products, improving sales and reducing return rates. -
Manager, Merchandise Analysis & Assortment PlanningVenus Fashion Inc. 2014 - 2015Jacksonville, Florida, UsIn this role, I managed assortment planning, catalog merchandising, copywriting, and proofing, as well as data analytics. I was responsible for a team of three in daily operations. • Expanded product testing program and doubled total percentage of profitable new products.• Piloted and tested comparable proxy data for new products. -
Manager, Merchandise AnalysisVenus Fashion Inc. 2012 - 2014Jacksonville, Florida, UsHere, I maintained accountability for catalog merchandising, analytics and reporting on catalog and e-commerce performance, and related competitor analysis, while managing a team of two. • Worked with fashion and swim merchandising to build 26 catalogs annually, increasing data and analytics coverage to all SKUs; achieved performance improvements and increased revenue per page and margin dollars per page.• Overhauled planning processes for swimwear business to achieve YOY growth. -
Analyst, Merchandise PlanningVenus Fashion Inc. 2010 - 2012Jacksonville, Florida, Us -
Coordinator/Supervisor E-Commerce Customer CareVenus Fashion Inc. 2005 - 2010Jacksonville, Florida, Us -
Customer Service RepresentativeVenus Fashion Inc. 2003 - 2005Jacksonville, Florida, Us
Brian Lizotte Skills
Brian Lizotte Education Details
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University Of North FloridaComputer Science/Business Administration
Frequently Asked Questions about Brian Lizotte
What company does Brian Lizotte work for?
Brian Lizotte works for Coldwater Creek
What is Brian Lizotte's role at the current company?
Brian Lizotte's current role is COO at Coldwater Creek | Founder & CEO at Korralie | Fashion, Retail, & eCommerce Executive | Strategic Planner & Advisor | Mentor.
What is Brian Lizotte's email address?
Brian Lizotte's email address is bl****@****nus.com
What is Brian Lizotte's direct phone number?
Brian Lizotte's direct phone number is +190464*****
What schools did Brian Lizotte attend?
Brian Lizotte attended University Of North Florida.
What are some of Brian Lizotte's interests?
Brian Lizotte has interest in Animal Welfare, Education, Science And Technology.
What skills is Brian Lizotte known for?
Brian Lizotte has skills like Analysis, Microsoft Excel, Business Intelligence, Risk Management, Forecasting, Planning, Catalog Planning, Leadership, Management, Research, Powerpoint, Writing.
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