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@tdlgroup.be
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Brian Mason is listed as Marketing and Communications Executive based in Toronto, Ontario, Canada. AeroLeads shows a work email signal at tdlgroup.be and a matched LinkedIn profile for Brian Mason.
Brian Mason previously worked as Marketing and Sponsorship Consultant at Tdl Group (Tim Hortons) and Director Brand &Sponsorship at Cibc. Brian Mason holds Honours Diploma, Business Administration & Marketing from George Brown College.
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AeroLeads found 1 current-domain work email signal for Brian Mason. Compare company email patterns before reaching out.
An accomplished senior marketing communications professional with demonstrated success in marketing and integrated multi channel marketing communications with a unique combination of strong brand strategy, deep consumer understanding, robust creative thinking and strong analytical thought process. History of achieving breakthrough results against both sales and brand metrics using traditional and non traditional (digital and social) media. A confident and motivating team leader and coach with excellent relationship management skills, who leads by example and with integrity.
Listed skills include Integrated Marketing, Strategic Thinking, Brand Development, Marketing Communications, and 29 others.
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Oakville
Responsible for the management, planning and implementation of marketing communications tactics supporting multiple business areas in achieving business results.
Directed a team of six in the strategic development and implementation of the CIBC Brand, Sponsorship, Media and related initiatives. This role provided authoritative analysis, strategy and execution in all initiatives pertaining to the above. Directly responsible for the planning and managing of a $22M mass advertising budget.
Toronto, Canada Area
Driving top line revenue, this position was responsible for bringing the brand to life in all external communication touch points as well as partnering with the corporate chef to develop new menu/promotional food concepts.
Provided strategic direction/vision for the short and long-term growth of the Tim Hortons brand. Key responsibilities included development of annual category Brand Plan, working extensively as team leader with multiple internal departments and external suppliers on new product development, and national marketing program roll-outs. Provided sales forecasting, business analysis of category and monitoring of ongoing sales results/competitive activity. Hired, mentored, and supported a two direct reports as well as coached/mentored eight junior brand managers and associate brand managers.
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Brian Mason is listed as Marketing and Communications Executive.
AeroLeads has found 1 work email signal at @tdlgroup.be for Brian Mason.
Brian Mason is based in Toronto, Ontario, Canada.
Brian Mason has worked for Tdl Group (Tim Hortons), Cibc, Montana’S Restaurant Chain (Cara Operations Ltd.), and The Tdl Group (Tim Hortons).
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Brian Mason holds Honours Diploma, Business Administration & Marketing from George Brown College.
Brian Mason is listed with skills including Integrated Marketing, Strategic Thinking, Brand Development, Marketing Communications, Customer Insight, Digital Marketing, Relationship Marketing, and Marketing Management.
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