Brian Matthias Email and Phone Number
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I am an experienced Marketing Manager with extensive experience in multi-channel marketing strategies and leading high-performing teams. I have years of experience working for manufacturers and marketing innovative products through big box retailers and trade specific distribution.Key Competencies:- Marketing Strategy- Leadership and Management- Merchandising- Brand Development- Content Development- Digital Marketing- Communication Key Achievements:+Managed a $4.5M marketing budget+Drove 20% POS growth within targeted distributor accounts+Developed a custom dealer sales program that drove incremental sales with ROI in less than 1 year+Presented my company marketing strategy at a global marketing conference
Rehlko
View- Website:
- rehlko.com
- Employees:
- 2406
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RehlkoMilwaukee, Wi, Us
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Channel Manager - Retail, Pro, And Wholesale ChannelsBroan-Nutone Apr 2022 - PresentHartford, Wi, UsChannel Manager for the Exhaust Ventilation segment. This segment is a $425M business and I manage the marketing, merchandising, product assortment, and promotions for the Retail, Pro, and Wholesale Sales channels.- Developed and executed profitable segment marketing and sales strategy that accounts for all Sales Channels- Increase product assortment and profitability by right sizing major accounts and big box retailers- Lead all go-to-market activity for new product launches within the EV segment -
Associate Channel Manager - Pro, Appliance, And Wholesale ChannelsBroan-Nutone Oct 2020 - Apr 2022Hartford, Wi, UsChannel Management Lead for the Pro, Appliance, and Wholesale Channels- Drove incremental product space, placement, and sales of our high-end BEST brand range hoods in distributor showrooms.- Aligned with multiple Pro channel distributor locations to ensure a targeted product approach and help drive incremental sales through strategic marketing and promotions.
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Brand Marketing ManagerMilwaukee Tool Jan 2016 - Oct 2019Brookfield, Wi, Us- Manage a team that is responsible for the development and execution of distribution in-store marketing strategy. - Collaborate with internal teams and dealers to optimize ROI of print, branding, and merchandising investments. - Create product mix and define marketing needs based on end user and dealer research. - Drive alignment with Sales team to build the dealer, product, and marketing strategy. - Develop the in store strategy for 60+ new products annually to drive placement and sell through in all channels of distribution. -
National Marketing ManagerCary Francis Group Feb 2014 - Jan 2016Us- Responsible for the strategic development, forecasting, implementation, and execution of annual marketing plan for the John Deere dealer network. - Prior to John Deere, I executed brand development strategies for Rockwell Automation corporate programs- Develop brand development strategy for multiple trade shows (Rockwell Automation, Automation Fair) to further connect with sales and distributor network. -
Account ExecutiveZywave Feb 2013 - Nov 2013Milwaukee, Wi, Us- Analyzed 3 sales territories to understand specific territory market and challenges. Developed sales positioning and marketing materials to overcome challenges and expand company’s territory market share. - Provided education and support to my account book enabling a 100% retention rate of assigned accounts. -
Account ManagerIron Mountain May 2011 - Dec 2012Boston, Massachusetts, Us- Managed $4M book of business to ensure growth of revenue, customer satisfaction, and retention of services. - Exceeded growth and lead closure targets in consecutive years. -
Senior Project Manager/Project ManagerCbiz Jul 2003 - Apr 2011Cleveland, Oh, Us- Managed a staff of 10 on multiple appraisal projects, throughout the U.S. - Each project required me to train the staff on field work, processing, report development, and final project reports.
Brian Matthias Skills
Brian Matthias Education Details
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University Of Wisconsin-La CrosseMarketing
Frequently Asked Questions about Brian Matthias
What company does Brian Matthias work for?
Brian Matthias works for Rehlko
What is Brian Matthias's role at the current company?
Brian Matthias's current role is Channel Manager - Retail, Pro, and Wholesale Channels.
What is Brian Matthias's email address?
Brian Matthias's email address is br****@****ail.com
What is Brian Matthias's direct phone number?
Brian Matthias's direct phone number is +166289*****
What schools did Brian Matthias attend?
Brian Matthias attended University Of Wisconsin-La Crosse.
What are some of Brian Matthias's interests?
Brian Matthias has interest in Anything Outdoors, Biking, Traveling To New Places I've Never Been, Running.
What skills is Brian Matthias known for?
Brian Matthias has skills like Account Management, Marketing, New Business Development, Sales, Customer Satisfaction, Customer Retention, B2b, Project Management, Negotiation, Customer Experience, Management, Team Building.
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