Brian Mccallum Email and Phone Number
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A seasoned executive with 25+ years of experience in Product Development, Editorial and Marketing of online workplace learning and business information media. A proven track record of launching market-driven products, developing compelling narrative, and designing and executing go-to-market strategy. Expertise in e-learning, print publications, webinar development and marketing, demand generation, content marketing, email marketing, and direct mail.Other key competencies:• Experienced team leader who knows how to set strategy, deploy resources to maximize results, track and analyze KPIs, and ensure that projects are on track and on budget.• Strong verbal and written communication skills• Deals effectively with people and promotes a positive culture• Excellent analytical and organizational skills• Systems thinker with experience developing creative solutions and efficient processes to complete complex tasks• A proven manager with the skills necessary to direct, train, and motivate staff
Rapid Learning, A Bts Company
View- Website:
- btstotalaccess.com
- Employees:
- 25
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Director Of Editorial And Product DevelopmentRapid Learning, A Bts CompanyWest Chester, Pa, Us
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Director Of Editorial & Product DevelopmentRapid Learning, A Bts Company Mar 2020 - PresentWayne, Pennsylvania, United States
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Managing DirectorBusiness 21 Publishing Jan 2018 - Mar 2020Business 21 Publishing provides webinars, multi-media corporate learning and employee training products in the areas of Human Resources, Leadership, Finance, Workplace Safety and Sales.
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Vp Of Product Development & MarketingThe Rapid Learning Institute Jun 2006 - Dec 2017Rapid Learning Institute (RLI) provides online training and talent development tools in the areas of sales, human resources, management and leadership. RLI’s mission is to transform the way soft-skills training gets done in the workplace. Our unique approach works on two fronts. First, it makes it easier for managers to fulfill their role as talent developers by giving them tools and a proven, time-saving methodology to get training done. And, second, it dramatically increases engagement and effectiveness for self-directed learners.RLI's approach is founded on three core principles:1) Rapid Learning. Workplace training should be delivered in short bursts – just five to 10 minutes at a time. Today’s multi-tasking workforce has neither the time nor the attention span for traditional lengthy training formats. Rapid learning allows managers to re-frame their attitude toward training; instead of viewing it as an overwhelming task, they see it as doable. 2) Single Concept Learning. People learn best when training is focused on a discrete, narrow concept where learning goals are clearly defined. When training is delivered in what we call "thin slices," the brain can easily absorb, remember and apply what it learns. When managers teach single concepts, they start seeing behavior changes and better outcomes. They achieve "small victories" and gradually develop confidence in the ability to develop their people. 3) Research-Based Learning. Training is most powerful when it’s grounded is verifiable research. When learners see training as credible, they’re more likely to translate the learning into on-the-job behavior. RLI’s signature five- to 10-minute modules, called Quick Takes, incorporate these three ideas into unique training programs that get results.
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Board Of DirectorsSpecialized Information Publishers Association Jun 2002 - Jun 2011
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Coo/General ManagerDealersedge (Wd&S Publishing) Jan 2001 - Apr 2006
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Director Of Mail MarketingProgressive Business Publications 1998 - 2000
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Publisher/General ManagerBriefings Publishing Group (A Pearson Company) 1997 - 1999
Brian Mccallum Skills
Brian Mccallum Education Details
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English/Communications -
Corporate Communications
Frequently Asked Questions about Brian Mccallum
What company does Brian Mccallum work for?
Brian Mccallum works for Rapid Learning, A Bts Company
What is Brian Mccallum's role at the current company?
Brian Mccallum's current role is Director of Editorial and Product Development.
What is Brian Mccallum's email address?
Brian Mccallum's email address is bm****@****ubs.com
What is Brian Mccallum's direct phone number?
Brian Mccallum's direct phone number is +148447*****
What schools did Brian Mccallum attend?
Brian Mccallum attended Juniata College, Rowan University.
What skills is Brian Mccallum known for?
Brian Mccallum has skills like Marketing, E Learning, Training, Publishing, Blogging, Social Media, Advertising, Public Relations, Email Marketing, Social Networking, Marketing Communications, Online Marketing.
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Brian McCallum
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Brian McCallum
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