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Brian McMillin has extensive background across many facets of digital media, from web development, to search engine optimization to social media strategy. He spent nearly a decade producing analysis and actionable plans to drive direct, search, and social traffic to leading local news properties within a national media company. Additionally, Brian has developed and launched websites for more than 50 clients across Iowa and the Midwest, from school districts to law firms to community tourism and chamber organizations. He holds a Bachelor's Degree in Computer Science from Cornell College in Mt. Vernon.
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PresidentNeapolitan Labs Sep 2016 - PresentDes Moines, Iowa, UsDeveloped more than 100 websites for clients across Iowa and the Midwest, with specific focus on school districts, communities, and convention and visitors bureaus. Executed social media campaigns, more than quadrupling Facebook likes; launched award-winning websites; created from-scratch content management systems to help large organizations maintain their digital presences with ease. -
Director Of Research And Social MediaMeredith Corporation Jan 2018 - Oct 2018Des Moines, Ia, UsResponsible for compiling and analyzing all metrics to create actionable strategies for Meredith Local Media Group's digital properties, including websites, apps and social media profiles. Define social media best practice to drive interactions, followers, and referral page views. Establish and maintain partnerships and relationships with social media companies to communicate company interests. -
Director Of Digital Strategy And DevelopmentMeredith Corporation Apr 2015 - Jan 2018Des Moines, Ia, UsResponsible for reviewing digital analytics and internal processes to define strategies to improve internal workflow and metric growth. Oversaw internal development priorities and maintained internal reporting data.
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Director Of Digital StrategyMeredith Corporation Mar 2014 - Apr 2015Des Moines, Ia, UsFocus on growing revenue and audience to Meredith's Local Media web and mobile properties, via management of mobile apps, select third-party vendors, and applied research.
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Director Of Digital Research And DevelopmentMeredith Corporation Nov 2012 - Mar 2014Des Moines, Ia, UsHeightened focus on research and analytics, overseeing growth in all key metrics across mobile and desktop platforms for Meredith's Local Media properties. Led launch of new mobile apps from a content perspective.
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Digital Research ManagerMeredith Corporation Jul 2011 - Nov 2012Des Moines, Ia, UsProduce weekly, monthly and quarterly reports analyzing all aspects of digital traffic, including web and mobile page view data, video consumption, social media referrals and ComScore numbers for 10 stations within Meredith's Local Media Group. Produce detailed insight and strategy into Facebook activity to most effectively reach more than 350,000 likes across the group. Researched and implemented multiple SEO improvements, leading to 50% increase in search traffic in six months.
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Systems/Web AnalystMeredith Corporation Feb 2008 - Jul 2011Des Moines, Ia, UsSite administrator for Success Factors, Virtual Edge, and HR Classrooms systems. Responsible for maintenace of Human Resources intranet website, participant in 2007 intranet launch, member of governance committee. Developed training guides and quick tips for users of these and other HR-related technology systems.
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OwnerWeb Development By Brian Mcmillin, Llc Feb 2004 - Sep 2016Developed websites for over 20 small businesses and community organizations across the midwest. Many sites include easy-to-use, custom-built content management system to allow clients to efficiently make updates. Rebranded in September 2016 as Neapolitan Labs.
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Online EditorThe Cornellian Sep 2004 - May 2009Designed and maintained the website for The Cornellian, the student newspaper for Cornell College in Mt. Vernon, Iowa. Developed a searchable archive system to improve access to published news and features. Won second place for Best Online Package from the Associated Collegiate Press in 2007.
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It Helpdesk Supervisor / WebmasterMount Marty College Aug 2006 - Feb 2008Responsible for maintenance of the Mount Marty College website, including a signficant redesign project completed in January 2008. Promoted to IT Helpdesk Supervisor in January 2007; provided computer and software support and training for faculty and students. Supervised IT Helpdesk operations and staff.
Brian Mcmillin Skills
Brian Mcmillin Education Details
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Cornell CollegeMusic
Frequently Asked Questions about Brian Mcmillin
What company does Brian Mcmillin work for?
Brian Mcmillin works for Neapolitan Labs
What is Brian Mcmillin's role at the current company?
Brian Mcmillin's current role is President at Neapolitan Labs.
What is Brian Mcmillin's email address?
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What is Brian Mcmillin's direct phone number?
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What schools did Brian Mcmillin attend?
Brian Mcmillin attended Cornell College.
What are some of Brian Mcmillin's interests?
Brian Mcmillin has interest in Web Design, Lego, Fine Dining, Small Town Iowa, Travel.
What skills is Brian Mcmillin known for?
Brian Mcmillin has skills like Social Media, Seo, Digital Strategy, Facebook, Google Analytics, Php, Web Design, Online Advertising, Marketing, Cms, Web Analytics, Advertising.
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