-Lead a staff of 5 employees to accomplish organizational goals-Serve as on-site director of operations-Produce and develop distribution strategy for marketing and public relations materials including press releases, print ads, PSAs and organization electronic and print catalog-Develop and edit material for products, marketing materials and public relations efforts including press releases and PSA scripts-Served as project manager on major NCSBS projects including the Center’s overall strategic plan, updating signature SBS prevention program, the Period of PURPLE Crying, film and online SBS training system-Provide support to partners implementing the Period of PURPLE Crying marketing elements-Led social media marketing efforts to promote NCSBS services and events-Participate in creation of overall operating budgets on an annual basis-Initiate collaborations with other organizations to produce and expand NCSBS services-Negotiate terms with multiple vendors and service companies-Present information about organizational-specific programs to raise awareness for prevention of SBS and create sales opportunities for the agency’s SBS prevention programs and materials

-Initiate and implement marketing plan for summer concert series, which included radio, print, outdoor advertising, and public relations resulting in over 15,000 attendees-Design promotional items including flyers, posters, print ads, coupons, and e-newsletters-Coordinate community workshops and events in conjunction with summer concert series to promote artists and the Davis Arts Council-Solicited over $70,000 of monetary and in-kind donations from corporate and individual sponsors-Wrote grant proposals to gain funding for arts programs and event sponsorships

-Develop marketing strategies promoting intramurals, aerobics, aquatics, club sports, informal fitness, and the Wilderness Recreation Center resulting in increased participation in all programs including over 100% increase in intramurals participation-Design promotional items including PowerPoint presentations, Student Life Guide, flyers, posters, t-shirts, brochures, and display boards-Write press releases and perform presentations to student and faculty audiences-Represent Campus Recreation in student recruitment events sponsored by the school