Brian Mook Email & Phone Number

Philadelphia, Pa, Us

Philadelphia, Pa, Us

Philadelphia, Pa, Us

Leading the effort to shape how consumers, patients & HCPs engage with client brands through Social Media.Works across the agency, and with client teams, to lead the problem-solving charge, helping to connect the dots between patient needs, business objectives and social media capabilities.

Philadelphia, Pa, Us

Primarily responsible for delivering results-oriented digital strategies, ecosystems and tactical plans for clients, while executing engagements that align with overarching brand priorities.

Philadelphia, Pa, Us

Digital native charged to lead the development and execution of the social and digital media content strategy for Comcast Business. Responsible for managing an end to end digital strategy to create brand awareness and engagement and generate and nurture leads across owned, earned and paid media. Oversees all earned, owned and paid media strategy and executions and actively informs other digital marketing tactics including email, SEO and SEM, display and content. Core member of the crisis and customer care team responsible for strategic communications development and syndication across the organization. Develops and maintains best in class dashboards to ensure all campaigns reporting informs future digital marketing strategies. Proactively sources and manages relationships with internal and external marketing partners to develop insights for the purpose of informing future marketing strategy, campaigns and other customer focused initiatives.

London, Gb

Responsible for the design and implementation of integrated social media strategies for Barclaycard’s Co-Brand credit card programs including the NFL, Apple, Williams-Sonoma, American Airlines, Upromise, LL Bean and more.Responsibilities also included coordinating campaigns from concept to execution with the goal of increasing brand consideration, customer satisfaction and driving value to the business while providing thought leadership on other digital marketing channels. Oversaw customer care protocol to ensure a positive, consistent experience for cardmembers across all digital touchpoints. Created benchmarks and analyzed data provided by social media monitoring efforts to inform company-wide decision-making and ensure campaign/business targets were met. Sourced and managed relationships with marketing partners to develop insights for the purpose of informing future marketing strategy, campaigns and customer focused initiatives.

Philadelphia, Pa, Us

Responsible for supporting Comcast’s digital engagement strategy across all social media platforms by providing leadership support for online sales and customer care programs. Successfully managed the development and implementation of social engagement campaigns with all internal departments and external partners in entertainment, media, technology, sales and service with the goal of significantly increasing the quality and depth of content in order to surpass customer satisfaction, usage and revenue goals. Worked closely senior leadership, social media partners, internal departments and media agencies to develop the best strategies and tactics to create innovative content and drive product differentiation while delivering a world-class customer experience.