Brian V.

Brian V. Email and Phone Number

Product Lead - Commerce Platform @ Docusign @ DocuSign
Brian V.'s Location
Seattle, Washington, United States, United States
About Brian V.

I'm a data-informed, product manager with deep technical experience. I drive business outcomes through lean product development and truly agile delivery. I bring 10+ years driving revenue growth and improving customer experience in eCommerce/subscriptions, self service, billing/payments, and content experiences. I'm currently focused on scaling omnichannel self service for B2B SaaS.I'm a certified AWS Solution Architect, Scrum Alliance ScrumMaster (CSM), and Salesforce certified admin, Salesforce trailhead ranger, Commerce Cloud Solution Strategist (mid-size to Fortune 500 B2C retailers). As an entrepreneur, I bootstrapped a small business, sold a niche website to a content company, and a co-founded a seed-funded start-up.

Brian V.'s Current Company Details
DocuSign

Docusign

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Product Lead - Commerce Platform @ Docusign
Brian V. Work Experience Details
  • Docusign
    Lead Product Manager
    Docusign Jul 2023 - Present
    San Francisco, Ca, Us
    Enabling product led growth for Docusign via Commerce Business platform and integrations.* building 0 to 1 self-service channel for direct customers to reduce opex and grow gnmrr, spanning the entire customer journey including billing/payments, asset/subscription management, products and pricing, quoting, renewals, add-ons, usage/consumption, account and user management * improving retention and saving opex through expanded auto renewal program and self service renewals* enabling API-based ordering for partner resellers* improving customer satisfaction
  • Salesforce
    Senior Manager Of Product Management
    Salesforce Oct 2022 - Jun 2023
    San Francisco, California, Us
    * Drive vision/roadmap of Self-Service for Salesforce customers and managing a team of product managers* Increase self-service eCommerce transactions over 4x and new revenue over 2x via Tableau eCommerce channel through buyer enablement, new purchase and payment capabilities, UI/UX improvements, and partnership with enablement and growth teams* Grow Salesforce core Self-service channel via platform APIs and Q2C capabilities enabling Salesforce "Your Account" and other self-service customer experiences* Eliminate 650+hrs/mo opex from O2C and accelerate collection of millions of dollars/mo via self-service invoice payments* Deliver operational efficiencies, e.g. (1) >6x improvement to automated support SLA assignment accuracy, (2) mitigate cost of trade compliance from 20% to <2%, (3) lead strategy to block thousands of fraudulent txns/mo w <0.35% false positive* Reduce revenue and customer impacts from production incidents by leading rollout of push alerting/monitoring (elastic, cloud watch, kibana stack)* Champion organization best practices in product management, lean product development, and agile software delivery* Gain subject matter expertise in subscription management across checkout/billing/payments, quote to cash (Q2C/CPQ), order to cash (O2C), order processing, provisioning, post-purchase (renewal), identity, and license managementTechnology stack includes CPQ, Salesforce Sales Cloud, Salesforce Commerce Cloud, Mulesoft, AWS
  • Salesforce
    Senior Product Manager
    Salesforce Feb 2021 - Oct 2022
    San Francisco, California, Us
    Scaling product led growth for Tableau by expanding self-service eCommerce and payments (b2b/b2c), building and enhancing subscription auto renewal, and streamlining self-service support.* Improved case support automated SLA assignment accuracy from 4.81% to 99.73%* Enhance customer experience, reducing support cases, and expanding self-service capabilities in customer portal* Created and obtained alignment on business case to re-platform to commerce cloud from proposal through budgeting, planning, development, launch and iteration* Mentor PMs and interview product manager candidates; Completed "Accelerate," Salesforce's 12 month leadership/management training program
  • Salesforce
    Product Manager
    Salesforce Apr 2020 - Jan 2021
    San Francisco, California, Us
    Tableau self service eCommerce
  • Salesforce
    Technical Program Manager
    Salesforce May 2019 - Apr 2020
    San Francisco, California, Us
    Working at Tableau from May 2019-April 2020. Acquired by Salesforce April 2020. * Grew eCommerce channel transactions by nearly 2x and reduced cost of sale by launching authenticated eCommerce, enabling customers to self service additional license purchases* Enabled reduction in renewal manager headcount, improvements in renewal rate, and business transition to SaaS model through launch of auto renewal platform* Led international payment compliance integration for European payments (strong customer authentication)* Prototyped and led integration with Configure Price Quote engine (quote to cash billing platform)* Managed threat modeling, security review, and security uplift* Migrated custom legacy tech to microservice architecture (AWS E2C and Serverless)
  • Starbucks
    Technical Product Manager
    Starbucks Sep 2017 - May 2019
    Seattle, Wa, Us
    Technical Product Manager, developing the next generation of commerce in the cloud for Starbucks partners and company-owned mobile order and pay. ● Drive vision and delivery of pricing, ordering, and promotion microservices for global Mobile Order and Pay cloud platform APIs● Plan feature roadmap, identify dependencies, adapt priorities to meet ever-changing constraints● Coordinate, influence, and align other product owners, 5+ development teams, risk and compliance, audit, security, accounting, QA, and business to meet product goals● Leveraged splunk for application monitoring, reporting, debugging; hands-on experience with apigee for API management and monitoring● Scale and improve agile product development● Coach cross functional blended on-site/off-shore technical teams on improving collaboration and delivering production-ready features every sprint● Write lightweight scripts to support data validation/transformation/query and environment automation tasks as necessaryStarbucks Technology works with tech including:* Kubernetes* Scala* Cassandra* Kafka* AWS* Splunk* Apigee
  • Osf Global Services
    Sr. Business Analyst / Pm
    Osf Global Services Jan 2014 - Aug 2017
    Quebec, Quebec, Ca
    Technical face of the business on e-commerce launches (B2C commerce cloud, Demandware and magento) and system integrations for mid-size to fortune 500 clients ($20mm - $100mm+ online revenue). Worked with distributed teams on technical pre-sales and requirements, defining product vision and guiding the product from idea to launch.● Leveraged product sense to create vision and define roadmaps from analysis through post-launch for omnichannel enterprise e-commerce sites and system integrations (ERP, CMS, CRM, OMS, SSO, Payment, etc.)● Delivered presentations on-site to client technical and business leaders● Optimized UI/UX with designers for desktop/mobile; achieved KPI improvements on various projects including 63% increase in mobile conversion and 134% in session length● Led technical discovery on-site and remotely; created specification documents ● Designed workflows to improve fulfillment, customer support, global content publishing, data integration, reporting, and other supporting functions● Created analytics plugin product, reducing costs and driving growth in analytics org● Drove technical projects - coordinating distributed business, technical, creative design, and third party resources from pre-sales through discovery, development, UAT, and launch; mitigated risks, removed blockers● Engaged in hands-on technical activities as needed, including technical solution architecture, configuration support, API integration, debugging ● Developed deep expertise of e-commerce industry and product ecosystems● Diagnosed and removed process gaps, including 30% reduction for standard site launch● Formalized lightweight best practices and internal processes● Interviewed, on-boarded, and mentored new business analysts● Implemented diverse checkout/payment experiences, including custom payment methods, stored value cards, API integrations, tokenized payments, and direct bank transfers (Paypal, Sofort, Cybersource, Moneris, Amazon Pay, etc)
  • Osf Global Services
    Business Analyst / Solution Architect
    Osf Global Services Sep 2012 - Dec 2013
    Quebec, Quebec, Ca
    E-commerce implementation projects on Salesforce Commerce Cloud (Demandware) and Magento. I drive projects from technical pre-sales, through product scoping and implementation to launch. ● Generate proposals in response to omni-channel e-commerce RFPs. Prepare and present on-site technical sales and product demonstrations to business and technical users● Analyze and recommend optimal solution architecture, spanning 5-15 integrated systems● Compose and present solution vision/scope documents● Elicit, analyze, and document customer requirements● Facilitate requirements meetings both on-site and remotely, with teams from 5-20 active stakeholders.● Support project and milestone/phased planning efforts● Coordinate internal, client, and 3rd party collaboration
  • Brazilian Direct, Ltd
    Ecommerce Architect / Software Engineer
    Brazilian Direct, Ltd Sep 2009 - Sep 2012
    Quakertown, Pennsylvania, Us
    ● Improved operational efficiency 20% by simplifying and automating workflows, including customer onboarding (B2B and B2C), quoting/invoicing, support, and shipping● Reduced CPA by 15% with A/B testing to improve landing page conversion, optimized customer funnel, and designed marketing campaigns (Drip email, PPC, SEO)● Created vision and delivered all projects supporting consumer & back-office needs● Developed e-commerce sites, API integrations, and internal CRM;● Built business case for organizational changes analyzing CPA and sales rep profitability
  • Ourshelf
    Co-Founder, Director Of Product
    Ourshelf Jan 2009 - Dec 2010
    ● Established product vision for social cataloging / marketplace site; won seed funding ● Programmed backend controllers using Python and Pylons framework● Oversaw product design and UX; created mockups and implemented web UI
  • Versatile Web Technologies
    Developer, Designer, Owner
    Versatile Web Technologies Sep 2003 - Jan 2009
    ● Developed managed and sold content-based web site to media company● Analyzed, designed, and implemented custom web applications for clients● Designed, coded, and deployed custom web sites using PHP, Perl, mySQL and HTML/CSS/JS● Implemented UI/UX in Photoshop and sliced for web
  • Comcast Cable
    Associate Project Manager Intern
    Comcast Cable Apr 2007 - Sep 2007
    Philadelphia, Pa, Us
    ● Managed end-to-end completion of "Snowbird" project, encompassing all National Engineering & Technical Operations (NETO) departments● Collaborated with Business Unit and other NETO departments to complete "Snowbird" Project Schedule● Supported resolution of action items, risks, and issues on multiple projects● Facilitated meetings and recorded meeting minutes● Developed plan to meet compliance goals with Clarity software● Trained team members on proper utilization of Clarity software

Brian V. Skills

Systems Analysis E Commerce First Spirit Requirements Analysis Agile Sitecore Pre Sales Technical Consulting Salesforce.com Rest Cybersource Jquery Technical Sales Presentations Ruby Html 5 User Experience Omni Channel Business Analysis Web Development Agile Methodologies Magento E Spirit Technical Project Leadership Netsuite Seo Technical Sales Api Java Xml Postgresql Program Management Web Services Css3 Business Process Wordpress Product Management Php Javascript Ruby On Rails Symfony Commerce Product Demonstration Email Marketing Software Engineering Drupal Python Magento Enterprise Css Business Process Improvement Project Management Software Development Open Source Software Mobile Devices Solution Architecture Demandware Mysql

Brian V. Education Details

  • Drexel University
    Drexel University
    Computer Software Engineering

Frequently Asked Questions about Brian V.

What company does Brian V. work for?

Brian V. works for Docusign

What is Brian V.'s role at the current company?

Brian V.'s current role is Product Lead - Commerce Platform @ Docusign.

What is Brian V.'s email address?

Brian V.'s email address is bv****@****rce.com

What is Brian V.'s direct phone number?

Brian V.'s direct phone number is +126770*****

What schools did Brian V. attend?

Brian V. attended Drexel University.

What skills is Brian V. known for?

Brian V. has skills like Systems Analysis, E Commerce, First Spirit, Requirements Analysis, Agile, Sitecore, Pre Sales Technical Consulting, Salesforce.com, Rest, Cybersource, Jquery, Technical Sales Presentations.

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