Content Writer | Social Media ManagerExperienced content writer and social media manager with a proven track record of delivering compelling and engaging content across various platforms. With a keen eye for detail and a passion for storytelling, I have effectively communicated brand messages and enhanced online presence for diverse clients.Experience:Content Writer, TextbrokerFeb, 2018 - PresentDevelop and execute content strategies to drive brand awareness, increase website traffic, and engage target audiences.Create high-quality, original written content including blog posts, articles, social media updates, and website copy.Conduct in-depth research on industry trends, target audience preferences, and competitor analysis to ensure content relevance and competitiveness.Collaborate with cross-functional teams, including designers and SEO specialists, to optimize content for maximum impact.Utilize analytics tools to track content performance, identify areas for improvement, and make data-driven recommendations.BLK and BOLD specialty beveragesShopify store in specialty beveragesCreated and curated engaging content for social media platforms like Facebook, Twitter, Instagram, and LinkedIn.Developed and implemented social media strategies aligned with client objectives and audience demographicsMonitored social media trends and identified opportunities for engagement to foster brand loyaltySocial Media Manager, 99 socialJan, 2015 - Jan, 2018Managed and grew social media presence for multiple clients, consistently increasing followers, engagement, and brand visibility.Developed and implemented social media strategies aligned with client objectives and target audience demographics.Created and curated compelling content for various social media platforms, including Facebook, Twitter, Instagram, and LinkedIn.Monitored social media trends, identified opportunities for engagement, and initiated relevant conversations to foster brand loyalty.Utilized analytics tools to measure social media performance, track key metrics, and generate comprehensive reports for clients.Education:Bachelor of Arts in Communication StudiesUniversity of Nairobi2019