Brianna Weeks Email & Phone Number

Chicago, Il, Us

Support client and project management to ensure the seamless execution of social engagements, and consistently meet daily deliverables and deadlines while assisting the agency in achieving client objectives. Responsibilities include maintaining retainer and budget costs, developing monthly reports, and delivering KPIs to clients. Create and manage Statements of Work (SOWs), Project Briefs, and timelines, while keeping account statuses updated. Assist in the development of influencer outsourcing and briefs, provide lead support to the Social Media Manager for accounts, and contribute to the creation of monthly content calendars. Strategize, execute, and monitor paid media campaigns across Meta platforms. Stay informed on industry and social trends relevant to clients and platforms.

Work with a variety of clients to develop unique branding guides to develop a social presence on key platforms. Curate and create monthly social media calendars across several platforms. Design all unique graphics and develop relatable copy for all content throughout the month. Analyze monthly metrics and KPI's to track growth and engagement. Develop monthly/quarterly scorecards to deliver to clients. Influencer sourcing and outreach catered to the brand identity of clients. Regular community management and interactions with audience to develop relationships between the brands and their following. Work with all levels of management to develop clear goals between marketing, social, and business operations.

Chicago, Il, Us

Work closely with the marketing team & CEO to craft and establish brand presence and voice on key social platforms. Reach key audiences and amplify the brand narrative with visual storytelling. Create content and curate monthly calendars to drive social pillars and themes. Manage social media accounts including LinkedIn, Facebook, and Instagram. Strategize and implement creative ways to connect with our key audience through monthly social calendars and regular community management. Craft social strategies and implement campaigns that align with our target goals for reach, engagement, and awareness. Track all social media analytics to deliver monthly reports on performance and targeted KPI's.

Mishawaka, In, Us

Supporting all facets of the Social Studio from client and project management to creative and content to ensure smooth operation of all social engagements. Supporting the Social Studio with daily deliverables while proactively assisting the agency in meeting client objectives. Ensure projects are set up for success and deliver SOW's, Project Briefs, and Timelines for teams to meet deadlines while keeping management informed of account status and KPI's. Develop POVs for client strategies in order to increase and expand social engagement and presence. Pull monthly reporting and analytics to deliver scorecards to measure engagement and growth, as well as quarterly reporting to measure successes and failures. Support development of influencer contracts and supporting the Social Media Manager throughout projects. Coordinate with the Social Media Manager to deliver client facing materials + ensure effective communication for accounts.

Philadelphia, Pa, Us

A specialty woman's brand providing a destination for bohemian and unique fashion, featuring current trends as well as vintage pieces for women living freely and expressing themselves through art, fashion, music, and travel. Providing exceptional customer service to every person entering Free People up until the moment they leave, as well as demonstrating my knowledge of loss prevention techniques through service provided to individuals. Account for inventory annually and keep the store to company standard on a regular basis. Greet guests and ensure all needs are met during their visit to Free People. Be an enthusiastic and excited sales associate while contributing to a positive work environment. Analyze and understand Key Performance Indicators (KPI's) and engage in a daily report to the home office team, as well as our regional team, about business performance. Create lasting relationships with employees, as well as regular customers, therefore creating a comfortable work environment that feels like a home, with a team that feels like a family.

Newark, Nj, Us

Drive business development using multiple outreach tools for an emerging start-up utilized for employment connections. Create feedback pipeline with diverse set of users. Optimize prospecting process to increase efficiency and engage with multiple levels of management.

Denver, Colorado, Us

Managed content for Instagram while overseeing all other activity on social media platforms related to the organization. Established a branding guide that represents the individuality of the chapter and its participants. Followed national guidelines to create and administer a social media policy throughout the chapter. Developed a social media calendar with the VP of marketing for the chapter to adhere to and addressed weekly social media activity with national advisors each week. Analyze engagement with content and with higher ups to represent the chapter in a positive and unique outlook, highlighting the accomplishments and unique opportunities the chapter and its participants are a part of. Ensure engagement trends align with recruitment trends in order to create an overall positive and upward trend for chapter participation and recruitment.

Burlington, Massachusetts, Us

Support marketing executives for Keurig to spread brand awareness throughout collegiate campuses local to my own. Located target audiences and spaces throughout campus to administer product and exemplify interpersonal skills in order to represent the organization. Utilize communication abilities and strategies throughout campaigns. Assist in content creation and monitor analytics to see success rate of the content provided.

Support marketing executives for Duncan Hines to spread brand awareness throughout collegiate campuses local to my own. Located target audiences and spaces throughout campus to administer product and exemplify interpersonal skills in order to represent the organization. Utilize communication abilities and strategies throughout campaigns. Assist in content creation and monitor analytics to see success rate of the content provided.

Outsourcing influencers to be featured on the company blog and become involved with WunderBody as an emerging, clean beauty, startup with a mission of inclusivity for all skin types. Write monthly blog posts related to the products, highlighting their features, ingredients, and use as well as how they could contribute to positivity in others lives. Analyze marketing strategies in order to capitlize on maximum engagement and awareness of the brand.

New York City, Ny, Us

Scheduled curated content throughout several social media channels, as well as worked with higher levels of management to monitor engagement on pieces. Learned applications such as Tailwind and Hootsuite to advance social media strategies and engagement marketing. Worked remotely and communicated with management and my team members through Slack, and weekly company wide meeting calls.

Directed all social media platforms of the brand and created content for Facebook and Instagram. Evaluated and applied engagement methods to increase foot traffic and sales on website. Outsourced influencers and brand ambassadors and created a social media calendar for posted content. Operated Facebook Business page and connected to Instagram to create seamless shopping experiences for potential customers throughout all social media platforms. Analyzed and increased engagement with platform and potential customers by following social media trends and researching methods to create a unique and tailored branding guide for the emerging brand.

Bachelor Of Fine Arts (B.F.A), Photography And Intermedia

Bachelor Of Arts (B.A.), History

Education record

Certificate