ADA is an integrated digital marketing business combining data science, technology, creative & content, to disrupt marketing for brands and businesses across Asia. An Axiata Digital company, our team of data experts, growth hackers and advertising visionaries leverages extensive experience working with international brands to deliver measurable business results.

Foundation for Shared Impact (FSI) is a nonprofit social impact enabler that works to ensure social businesses can emerge easier, stand on steadier ground, and create further impact.

Spearheaded the conceptualisation of the bar by crafting the brand book, curating the interior design and devising an impactful social media promotional strategy, resulting in a distinct and compelling positioning and selling point