Brianne Velardi Email & Phone Number

United States

• Leads design for WeddingPro B2B brand under the direction of a vendor creative manager to define the brand’s visual style while finding ways to innovate and expand the use of existing design elements.
• Conceptualizes and executes creative marketing campaigns, delivering assets across multiple channels such as email, social media, direct mail, experiential design, landing pages, and other digital components.
• Collaborates closely with internal teams to ensure strategic goals and objectives are met, resulting in increases to lead generation.

• Developed unified omni-channel assets for print and digital projects including editorial pieces, signage, functional designs for website, social media, packaging, large scale booth displays, and marketing collateral.
• Supervised and managed a team to spearhead seasonal and promotional in-store signage across 4 countries, delivering high-quality work under tight deadlines.
• Crafted brand identities for internal brands and ensured consistency across print, packaging, and digital channels to reinforce brand messaging and image.
• Leveraged innovative ideas and design techniques to create effective marketing collateral, resulting in consistent recognition for quick turnarounds and exceptional work.

Conshohocken, PA

• Led successful full brand standards overhaul, modernizing typography, updating color palettes, and implementing new media.
• Revamped in-store signage across 300+ global locations, putting consumer needs first under a strict budget.
• Collaborated regularly with internal teams to prototype and develop innovative solutions for environmental graphics, e-commerce packaging, and print collateral.

• Conceptualized and designed effective marketing materials for print and web-based media, ensuring brand consistency and meeting project goals.
• Played a key role in developing comprehensive branding packages for university events, resulting in increased event attendance and engagement.

Glenside, PA

• Provided technical support to fellow students, offering guidance on how to use iMacs, software applications, scanners, and printers, thereby fostering a collaborative and supportive learning environment.
• Monitored and maintained the functionality of Xerox and Epson large-scale printers, ensuring that they were operational and well-stocked with ink, paper, and other necessary supplies.

• Conducted campus tours for prospective students and their families, providing a warm and welcoming introduction to the University and its various amenities and offerings.
• Responded to questions and concerns from tour participants, providing accurate and helpful information to aid in the decision-making process and ultimately contribute to a successful enrollment outcome.
• Cultivated exceptional interpersonal skills through daily interactions with prospective students, families, and University staff, establishing positive relationships and creating a friendly and approachable environment.

Glenside, PA

• Co-founded and led Arcadia University's student design group, which grew to 15+ members under my leadership.
• Facilitated weekly meetings for sophomore–senior students with diverse design backgrounds, fostering collaboration and skill-sharing.
• Planned and executed annual Spring exhibitions on campus, featuring student artwork and designs

Oradell, NJ

• Led the creation of informative tri-fold brochures, conducting research, gathering data, and designing the layout to effectively communicate key information to the target audience.
• Developed site-specific maps for local residents, incorporating relevant data and information to help guide community members and enhance their understanding of the area.

Westwood, NJ

Bachelor Of Fine Arts (Bfa), Graphic Design, Magna Cum Laude

Activities and Societies: Design Club, Student Programming Board, Arcadia Ambassadors

Education record

Activities and Societies: PV Theatre (Stage Crew)