Brian Neil Katz, Mba Email & Phone Number

Miami, Florida, US

Palm Beach, FL, US

Led and managed D2C and B2B E-Commerce teams and channels for top Internationally recognized professional and consumer skincare brand contributing to significant growth. Spearheaded digital e-commerce strategy and operations, optimizing user experiences, and implementing advanced digital marketing strategies. Introduced subscription models for skincare.

Burlington, MA, US

Defined and executed a global strategy for the AVID Web Store, enhancing the online customer journey.Re-platformed the mobile, e-commerce, and subscription business to Salesforce CloudCraze and Sitecore. Co-led the Paid Media team, managing a substantial budget and optimizing digital advertising campaigns.

• For Life Products, LLC. / Great Innovations, LLC
• Successfully Launched a Nationally Advertised and Consumer Branded eCommerce Store - ForLifeProducts.com - Winter 2015
• Successfully Launched a Nationally Advertised and Consumer Branded Air Humidifier eCommerce Store - Air-Innovations.tv - Fall 2014
• Successfully Launched a Nationally Branded Home Restoration eCommerce Store - RejuvenateProducts.com - Summer 2013Responsible for the eCommerce web development and direction of all global digital activities of eight.

Manage the development and implementation of online merchandising and supporting email and affiliate initiatives intended to drive traffic and sales to website. Utilization of Google Analytics and other web analytics tools to measure, analyze and improve customer’s transactional experience, navigation, merchandising, creative and on-line marketing.

Web development consultancy that engages in website programming, website marketing and strategic business plan development and e-Commerce fraud solutions. StrategicPoints develops and partners with local and national firms to provide online solutions.Recruited to develop the marketing strategy and plan for multiple businesses, aimed at a company, school.

• One of the nation's leading private jet charter operators providing domestic and international jet charter services, Endeavor 25 Hour Jet Card Program, aircraft charter and full aircraft management.VP, Director of.
• Established on-line Charter and Jet Card web proprieties on on-line
• Developed lead generation strategies and AOR relationships
• Established InJet 25 Hour Jet Card Program
• Managed nationwide team of charter sales professionals
• Launched national advertising and marketing campaign of InJet 25 Hour Card Program

• Multi-channel retailer of furniture and home accessories positioned as an e-business, selling to B2C and B2B consumers in the U.S. & Canada through its online web store at FurnitureShoppers.com, Catalog and Retail.
• Established Vision / Business plan that launched web business: FurnitureShoppers.com
• Developed Marketing Strategy of e-Commerce Home Furniture Pioneer: Furnitureshoppers.com* Established Merchandising Strategy / Sourced 200+ Home Furniture, Lighting & Accessory Lines.* Increased Website Traffic from.
• Achieved Brand Recognition - Ranking as a Top 10 Furniture e-Business from 2000-2005.
• Established Multi-Channel Revenue - eCommerce, Catalog and Retail Stores in South Florida.
• Launched successful eBay and Amazon e-Store fronts.

A subsidiary of Watson Pharmaceutical, Royce Laboratories develops, manufactures, and markets off-patient prescription drugs. Recruited to lead the startup of the Information Systems department. Oversaw management and implementation of information technology throughout the company.

Atlanta, GA, US

Created pricing models and analysis for package delivery service offerings throughout UPS facilities and contactor operations throughout Latin America and the Caribbean to determine best competitively priced service. Established new product and service offerings, rate structure and accompanying marketing materials for distribution.

Atlanta, GA, US

Managed the design and deployment of large-scale networks and proprietary package tracking systems and import/export operations. Conducted training workshops for staff throughout Latin America. Launched regional contractor-based accounting and billing operations.

Master Of Business Administration - Mba, Marketing

Bachelor Of Science - Bs, Finance, General