Brianne Richards Email & Phone Number

Los Angeles, California, United States

Los Angeles, California, United States

Los Angeles, California, United States

• Collaborate on social creative ideas, manage social content plans and track assets to and from our digital agencies and partners.• Manage the DreamWorks website and update content via our CMS. Help to format all assets based on site parameters, as well as promote theatrical homepages for films such as, How To Train Your Dragon: The Hidden World and Trolls.• Manage DreamWorks franchise social pages and act as main contact for our agency. • Build digital marketing decks in both Keynote and PowerPoint for presentations to studio chairmen, filmmakers and key partners.• Oversee legal documents, contracts and statements of work related to digital campaigns.• Liaison with the International digital marketing team to align on launch periods and asset delivery if needed.• Track agency campaign pitches and capability presentations.• Assist with custom content shoots involving creative partners and film talent for marketing campaign material. • Arrange screenings, photo pulls, script reading sessions and content ideation meetings with partners.• Submit dub request forms for digital marketing content.• Support our digital marketing team with various event logistics at Universal film premieres.

Los Angeles, California, United States

Franchise Digital Marketing• Assist with digital plans and social maintenance for franchises such as Jurassic World, Minions, Trolls, Fast and Furious and How To Train Your Dragon.• Manage the Universal Pictures website and update content via our CMS. Help to format all assets based on site parameters, as well as promote symphony initiatives and banners.• Create social plans and upload social skins for special-release films such as Schindler’s List.• Pull analytical data from our social pages and provide research on social activity for various department needs.• Attend meetings with our agencies to discuss brand handbooks and social content plans.• Support our special events staff with various event logistics at any Los Angeles based premieres.Media Marketing (Digital & Linear) • Create media and integrated marketing decks in both Keynote and PowerPoint for presentations to studio chairmen, filmmakers and key media partners.• Compile an Opening Day Memo to summarize the film’s media campaign for studio executives. • Manage all Upfront meetings with over 45+ cable networks and digital platforms.Integrated Marketing• Assist with custom content shoots involving network creative and film talent for promotional purposes – including films such as The Secret Life of Pets, Despicable Me 3, Bridget Jones’ Baby, The Mummy, My Big Fat Greek Wedding 2, and The Huntsman.• Arrange screenings and content ideation meetings with partners.• Manage integrated marketing content and assets on Wiredrive for revisions.• Submit dub request forms for various marketing content.• Create tune-in reports for integrated marketing and publicity purposes.

Greater Los Angeles Area

• Produce & schedule content for the company’s digital and social media platforms including Facebook, Twitter, Website blogs, Google+, Instagram, Pinterest, and Houzz. Increase in social media interaction/reach by nearly 65% and number of followers from 95 to over 2,000, within 3 months.• Manage Wordpress website by uploading product inventory, description, dimensions, & images. Inventory increased 75% within 3 months. • Create editorial content calendars for company’s multiple blogs.• Assist with packaging and marketing of products.

Greater New York City Area

• Assist in Spring/Summer 2015 Market Week.• Participate in weekly seminars and introductions to department heads of company’s retail, digital, recruitment and wholesale operations.• Interface with the SCC by presenting an internship group project on the brand's productivity.• Meet with the SVP of Wholesale and Director of Womenswear Wholesale to discuss brand strategy and business.• Assist with preparation for conventions and summits for accounts such as Bloomingdale's and Saks.• Work with the Womenswear Wholesale team in day-to-day operations: create seasonal look books, manage the sample process for website imagery shoots and advertised looks, attend weekly sales meetings and prepare for and attend product seminars.

Boston, Ma

• Staff the Activities Information counter and serve as the primary interface between the student groups and BU community. • Help promote student groups by marketing and advertising through social media platforms including the SAO website, Facebook page, Twitter handle, and blog. • Attend student-lead events to report and disseminate up-to-date (live) information.• Maintain the "Linked In" Web series on Youtube to showcase student group activity. • Responsible for sales transactions, daily reports, inventory for each shift, & maintenance of George Sherman Union.• Maven of the Month: March 2013

London, United Kingdom

• Instrument a media plan for an exclusive masterclass with EA's International Make-up Artist, Rebecca Restrepo.• Create sales builder for Spring 2014 products and gift sets.• Compile competitor analysis for holiday strategies and tactics.• Produce creative requests and manage POS material.• Design January sale set collateral for on-counter use.• Manage EA product appearance on multiple retail websites.• Arrange visuals and media elements for EA Facebook and Twitter page.• Work closely with Schawk! agency to build social media content and develop strategy.

Boston, Ma

• Create and schedule daily digital & social media content regarding product/campaign launches, client work and PR/marketing news for agency's multiple Twitter handles, Facebook page, LinkedIn profile, and blogs. Schedule content through Tweetdeck, SproutSocial, & Hootsuite.• Perform keyword analysis for clients to enhance SEO.• Assist with webinar production on Google+ Hangout.• Construct press releases for newly hired employees & various departments.• Responsible for conducting consumer and client research regarding potential media outlets. • Handle enquiries from clients and suppliers.

Boston, Ma

• Responsible for creating a digital monthly newsletter through Mailchimp.• Administer and create content for the Panhellenic social media platforms including the BU Greek life website, Facebook page, Twitter handle, and Foursquare page.• Pitch article ideas to campus publications regarding Greek news.• Design apparel and promote greek-wide philanthropic events.• Assist other executive board members with general weekly tasks, including recruitment planning.

Boston, Ma

• Ambassador for the Samsonite fall college campus promotion tour by passing out premiums, managing booth registration and helping with their interactive games. • Ambassador for the Bank of America team by increasing awareness of the Wounded Warrior Project and encouraging customer participation in the football signing donation program.

Newport Beach, Ca

• Assist Lori Mann, the CEO of Mann Bites Dog PR, with any task including formulating strategic pitching ideas.• Create Cisionpoint media lists, activity reports and research reports on potential clients.• Plan agenda and client interactions for national tradeshow/exhibit trips.• Send product mailings to celebrities and ABC/NBC/CBS/FOX morning television show producers. • Help secure placements for Therafirm GOGO leggings at WKRC-TV Cincinnati morning show & FOX 59 Travelzoo Indianapolis morning show.• Organize client meetings and assist with other daily office tasks and errands.

Mass Communication, Public Relations, Advertising, And Applied Communication

Activities and Societies: National Society of Collegiate Scholars, PRSSA, Delta Gamma Fraternity, Panhellenic Greek Governing Council.

Interior Design And Architecture (Extension Program)

Courses: - Elements of Design - Fundamentals of Interior Architecture

Education record

Activities and Societies: National Honors Society, Full International Baccalaureate Diploma Recipient