Brianne Seiler Email & Phone Number

Jersey City, New Jersey, United States

New York, New York

New York, New York

I had the privledge of joining the Hiscox team in June of this year. As Marketing analyst, I have helped to develop an online marketing strategy to promote our small business insurance product which allows you to quote and buy direct and online.

Managing SEO initiatives for 22 accounts including the company’s largest client. Creating and implementing all page titles, alt tags, meta data, HTML coding, web pages & content, linking strategies to all client websites. Measuring and analyzing search rankings, Web site statistics, and call tracking information to determine campaign effectiveness. Closely interacting and coordinating with internal sales, design & technical teams as well as clients, law firm owners and marketing directors. *Earned top ten rankings for all clients within 2 months of project launch.*Chosen to manage the largest portfolio client within the first month of being hired.*Currently training new employees to follow new process and procedure.*Working with sales representatives to implement clearer communications between our divisions to present a more consistent and cohesive message to our clients.

In charge of creating and introducing the first marketing department for this entity with full accountability for branding, messaging, imaging and vendor relationships. Utilize expertise in all aspects of production planning, new business development, team leadership and client relations with Fortune 1000 corporations.*Successfully increased sales by 80% and unique visitor volume by 60% after launching and guiding an aggressive online marketing campaign.*Fully revamped and redesigned the company’s brand, logo and marketing strategy through print/ online media, website, email marketing, video and PR agency liaison.*Planned and conducted numerous special events in connection with industry organizations, along with tradeshows and sponsorship acquisition.*Instituted an event and tradeshow evaluation system to measure effectiveness*Selected to act as corporate spokesperson in print and live media, i.e. Fox News, Channel 9 News, NJ 12 News and other outlets.*Designed and instituted the company’s first e-newsletter.*Promoted 3 times in 1 year in recognition of expertise in branding strategies and client messaging efforts.

Deployed skills in lead prospecting, executive sales presentations and resource allocation. Closely interacted with customer marketing departments to analyze market trends and integrate solutions with existing print, advertising and promotional campaigns.*Identified and met specific client needs through roll-out of email marketing, SEO, SEM, online advertising and other offerings.*Key participant in a wide array of networking events to generate leads, prepare proposals and acquire new business.*Performed extensive analysis and application of web statistics, web usability and quarterly position reports.*Promoted to this position through levels of increasing responsibility.