Hello there and thank you for visiting my LinkedIn profile. I could give you the standard, boring run down of everything I've done. However, where is the fun in that? Instead let me paint the picture that sums up my career in a nice, neat little paragraph.As you can tell, I am a bit unorthodox. This "laid" back approach helps to foster a collaborative working environment not only internally but externally as well. I’ve champion the way brands reach shoppers. I’ve partnered with such brands such as Nissan, Pizza Hut, PepsiCo and Diageo in efforts to maximize reaching consumers with multi touchpoint media and in-store activations. As Omnichannel Senior Strategist at Tracy-Locke, I dive into the consumer journey to provide meaningful activation analysis and touchpoint recommendations that help brands grow in the ever-evolving omni commerce space.Oh, and let's not forget about my account background, with an eye for tactical strategy and implementation that allows for sales growth. Now for what you’ve been waiting for, the many hats that I’ve worn during my career:• CX Strategist• Account Service• Media Strategy and Planner• Retailer Shopper Marketing Activations• On Premise Activations• Shopper Marketing Promotions Developer