One of the biggest challenges leadership faces when bringing their people together for large scale corporate events is the investment in speaker talent without a clear ROI. Whether it is the keynote or breakout, measuring the success of the session is not based on the meeting itself, but what happens when they all go back to work. Inspiration only matters if they implement what they learned. A really good Keynote needs to impact the head (challenge my brain), the heart (has direct impact) and the hands (tools to implement). ► There are three expectations every event leader should require of their edutainers: ➊ The Keynote topic should be applicable to 100% of your audience. And, to have true impact will resonate both personally and professionally. ➋ Ensure the topics inspire your audience to TAKE ACTION, not just feel good. ➌ Each speaker has a proven track record of demonstrative ROI and tangible take-aways that will have a direct impact on your group. It is vital that your investment pay-off through a strong message that has traction and generates significant results. As a New York Times Bestselling author and Keynote speaker, I bring proven strategies to audiences that will help them to achieve more in the next 12 Weeks than most will in the next twelve months!I deliver engaging and interactive sessions from a one hour Keynote, to Half and Full Day workshops. These sessions challenge the “business as usual” mentality, and offer fresh insight into what it takes to achieve greatness.If you are responsible for an upcoming event that really needs a WOW, I invite you to have a conversation. Whether or not we decide to work together, I am confident that I can share insights on how to get your team more productive, faster. brian@12weekyear.com | 517.202.7742Visit www.brianpmoran.com or www.12weekyear.com to learn more.