Brian Ruder is a President and Founder at Skylight Counselors. He possess expertise in leadership, strategic planning, integrated marketing, management, product development and 45 more skills. He is proficient in Italian. Colleagues describe him as "Much of what I learned about management, I learned from Brian. He sets clear direction, gives supportive guidance and then puts full trust in his team to deliver. Brian promoted me to reverse declines on a very important brand for the company. I went to him with a plan incorporating several risky and painful changes. I received Brian's full support and he helped push the changes through. The changes, when implemented, reversed multiple years of decline on the business. This experience with Brian made me forever willing to go through any degree of pain to fix an underperforming brand or business." and "I should have written this recommendation years ago but it slipped away... Saw Brian and his wife recently here in Paris and it triggered my memory of just what a great guy Brian was to work with. Brian headed marketing for the franchise side of the business, I was head of marketing for the Pepsi Bottling Group, historically the biggest pain in "franchise's" backside. Working with Brian, I believe we united our efforts, listened mutually for the first time in years, and delivered top-flight results. Brian is a bright strategist, a great planner, a builder of high-performance teams, and a "hands-on" implementation guy. I recommend him without reservation, would love to work with him again in the future, and thank him for letting me be a "constructive" pain in the backside."