Founder
CurrentAs founder I conducted customer interviews to identify and refine product offerings. Evaluated and sized potential markets. Developed wire-frames and prototypes to solicit feedback from customers and users. Launched Short Exchange, a process as a product, completing initial product definition. Used lean start-up strategies to engage prospective customers to refine product offering.Developed process for addressing screen time addictions in pre-teen kids, conducted initial testing, developed requirements for MVP, and conducted customer interviews.Developed and presented training material for beta of Career Search application, a desktop application that assisted job seekers in developing and tracking goals for their job search. Conducted market research (market analysis, competitive analysis, and technical analysis) for product concept using Microsoft Kinect as a virtual changing room for online shopping.