Brian Fogarty Email & Phone Number

Park City, Ut, Us

Wine, liquor, beer and N/A beverage buyer property wide.Senior SommelierGuest Ambassador

Park City, Utah, Us

- Wine and Liquor buyer for all outlets + $1M in beverage revenue in winter season '22/'23 + Improved profitability 30% in two seasons + Grew wine sales by 240% in two seasons + Recognized as a top wine destination in Park City- Curator of food and wine pairing options and experiences property wide- Employee trainer for wine, food and guest experience- Floor wine sales and guest experience lead

Wanship, Ut, Us

- Beverage Sales for Banquets; Catering Conference Services + Coordinate with Party Contact to develop beverage plan for their event; from intimate wine dinners to multi-venue weddings with 250 guests. + Beverage buying and consulting property wide- Head Banquets captain + Lead trainer in all areas; SOP developer + Supervise and assist other Captains in party prep and execution + Default Captain for the most important events

Irvine, California, Us

• Table side wine and beverage sales for 6 resort outlets; focused on fine dining and bar outlets• Noted improvement in wine sales made by management during exit interview; asked to return• Wine education classes and service skills presented for multiple departments at management’s request• Floor manager assistance offered for guests and staff as needed to meet brand standards

Broomfield, Co, Us

GM for a seasonal, resort restaurant

Redwood City, California, Us

Buying Countries: Australia, New Zealand, South Africa, Germany, Austria, Alsace• Analyze the international logistics structure of K&L to build greater efficiencies between direct imports, distributors, and suppliers for a more streamlined flow through to the shelf and online• Update Tableau analytics tools and POS software to better reflect consumer demand and supplier value• Grew buying categories by +23% with a 105% ROI based on 60 day turns• Copywriting: Newsletters, product reviews, email marketing editing and ad hoc needs

Napa, California, Us

Brands:Andre Brunel - Chateauneuf-du-Pape | Champagne Charles Heidsieck | Donnafugata - Sicily | Bruno Giacosa - Piedmont | Laurenz V. - Austria | Coppo - Piedmont | Dealy Lane - Napa• Annually developed long range, national marketing & sales plans for Folio field teams and national distributors + On and Off-Premise planning including Chain and National Accounts strategic collaboration + Volume and value forecasting with sales and distributor consultation, negotiation and review + National launch Ambassador leading regional kick-off meetings and account presentations• Develop and track Sales & Marketing tools at the macro and local level• Pricing, budgeting, management of A&P resources, GL reporting, invoices approval, supplier communications and account reconciliation with external accounting teams• Organize and execute market work for suppliers to implement strategic initiatives, deepen trade education, develop consumer engagement and awareness, and build relationships• Business Reviews 3 times per year, per supplier and ad-hoc updates from all departments daily

Santa Rosa, California, Us

Brands: Grand Reserve, Jackson Estate, Stature, KJ Wine Estate and Gardens, Par-Take Restaurant• Contributed to the Annual Operating Plan for key core luxury brands ($30M revenue) and execute initiatives inside a negotiated operational and promotional budget• Launched “Halo” wine tier, Jackson Estate® to 3-Tier and DTC markets targeting $1.7M in annual sales- Developed launch tools for sales teams including POD drive, POS and producer visits for GSMs - Coordinated production schedule of wines, packaging design, website, launch and sales presentations, wait staff videos, ambassador support planning, etc. - Monitoring roll-out initiatives and reacting as needed to market opportunities• Oversaw 4% depletions growth in Grand Reserve tier through On-Premise expansion of Chardonnay, Club channel growth of Merlot and grocery trade up opportunities for Cabernet Sauvignon• Appointed technical and romance Copywriter/Editor for broad Classics marketing division: brand brochures, websites, education materials, sales presentations, advertising, labels, wine sell sheets, etc.• Analysis of ROI for all programs and made recommendations to continue, stop or adjust• Trend studies, prediction, and forecasting using IRI, Diver-shipments and depletions, and account data• Brand Ambassador for in-market presentations to GSMs, market work and trade dinners • Manage special projects including partner relationships• Field sales support and coaching daily

Bannockburn, Il, Us

Brands: Rutherford Hill - Napa, Sanford Winery - Sta. Rita Hills, Shimizu-no-mai Sake, Mischief and Mayhem Burgundy, Flor de Campo by SanfordTerlato AMM experience:• Assist in the development and implementation of marketing plans to increase the volume and profitability within established objectives. Responsible for program execution, analysis and summary• Evaluate current brand performance, market conditions and organizational capabilities to identify brand risks and growth opportunities• Support the identification of sales and financial goals, objectives, strategies and tactics within budget allocations• Monitor progress versus plan through monthly business tracking and report variances• Conduct on-going analyses of competition, including pricing actions, sales volume, consumer promotion, and tracking studies• Provide on-going support to the field sales teams- Provide and create sales/distributor/broker brand presentation templates- Create AC Nielsen and DIVER data reports and share with field sales teams• Develop brand positioning to reflect brand strengths, brand benefits, and encourage consumer pull• Create and execute brand advertising

Responsible for complete operations management at Pantheon Wine Shoppe and Pantheon Cellar Services LLC; a $4 million fine & rare wine store focused on cellar consultation and collection enhancement. Lead on all internal and external projects including a website launch which generated new revenue of $280,000 in the first 6 months. Set up Radiant System's POS software from scratch. The sole administrator for the interface in the store and on-line applications.Developed a highly profitable Excel based inventory tracking systems for internal use, and adapted it to sell to private wine cellar clients for tracking their personal wine collections. This product has been highly flexible and lucrative for the business.Operations Management includes writing policies and procedures manuals for all positions and job functions, then being the trainer of staff. Due to the size of the business, the duties also include privately catering functions of up to 40 people: designing wine paired menu, cooking as lead Chef, plating and and sometimes personally serving elaborate 5 course dinners to discerning clientele.This position also offered research trips to meet with the elite wine producers of Burgundy, Champagne, Alsace, Germany, Tuscany, Rioja, Ribera del Duero, Penedes, Napa, and Sonoma.

Lahaina, Hawaii, Us

Avon, Colorado, Us

Mba, Marketing

Bba, Management