Brian Spano Email & Phone Number

Lee's Summit, MO, US

Blue Springs, Mo.

Blue Springs, Mo.

• Produced videos to promote parks and recreation events and programs via social media and on website.
• Created and managed a strategic marketing campaign for the ground breaking, construction and grand opening of Blue Surf Bay Waterpark. Through marketing and communication efforts, secured media coverage on all four.
• Composed social media posts promoting parks and recreation events and programs.
• Developed and nurtured relationships with local businesses to obtain sponsorships for events and programs. Generated nearly $15,000 in sponsorships over the past year.
• Produced a department sponsorship package to streamline the process of attracting sponsors for events and programs.

• Provide communications consulting services: PR, freelance writing and media training.
• Created media training playbook for Aviva Investors; led all publicity efforts for Christmas in October's 25th Anniversary; provided PR support for H&R Block, GlynnDevins; wrote articles for PrepsKC, Kansas City.

• Authored fresh and engaging press releases and articles for articles for external newsletters.
• Developed communications strategies to drive users to continuing education platforms, testing collateral and school verification center.
• Determined target demographics and devised strategic marketing initiatives to reach target audiences for social media campaigns.

Shawnee, Kansas

• Created and managed social media marketing campaigns for educational programs and events.
• Created monthly Guest Reader Series with local celebrities.
• Developed seasonal educational programs to increase public attendance throughout the year.

Kansas City

• Managed promotional initiatives and special events to enhance press coverage, and help meet enrollment and fundraising goals.
• Produced alumni profiles and created content for a bi-weekly newsletter to showcase the work of KCAI students and faculty.

• Developed and implemented all marketing, communications and PR initiatives.
• Produced newsletter, website content, articles and photography for events.
• Established and maintained the organization's social media presence.

• Led publicity efforts for Value funds through media tours, new fund launches and marketing strategies. Achieved profiles in Money, Barron's, Investor's Business Daily, USA Today, Wall Street Journal. Helped increase.
• Developed PR strategy for American Century Championship celebrity golf tournament. Increased coverage from 200 media placements per year to 2,800. Created and executed strategic media initiatives.
• As Investor Relations Representative, facilitated customer account transactions.

• Covered regional high school sports and filed stories daily, including a weekly column. Additionally covered Missouri State wresting, soccer and basketball tournaments.
• Selected to cover Kansas City Wizards (Sporting KC) inaugural media day and participate in their player/media soccer game at Arrowhead Stadium.

Covered and photographed regional sporting events, wrote articles and feature stories, designed layout of sports pages, covered public meetings, and produced and designed sports and special event supplements.

Bachelor'S Of Arts, Mass Communications

Education record