Brian Terwilliger Email & Phone Number

New York, Ny, Us

• Oversaw all key content initiatives across the multi-platform digital-first media company• Owned $18M P&L for content, talent and brand integration teams• Innovated a multi-window digital and linear content programming strategy, resulting in exploitation of core content assets across livestream, cable, and OTT platforms in an efficient yet platform-specific manner• Organized proficient operationalization of content creation and distribution systems, allowing for near-daily live content production and livestreams and 24/7 channel distribution to 10+ cable and OTT partners• Developed go-to-market brand integration and sales package strategy across the content enterprise to support $12M annual sales pipeline base on in-program integrations and custom content production• Chief problem-solver and mediator for in-house creative and talent teams encompassing four show franchises and a diverse ensemble cast of professional actors and content creators• Spearheaded content licensing processes and strategies based on industry trends and best practices in support of separate linear and OTT channel feeds, resulting in curation of content consistent with platform audience strategies• Systematized weekly analytics reviews to directly correlate with each content franchise and our revenue/growth KPIs, facilitating data-informed decision-making for content production and audience acquisition• Led content business development and strategic partnerships with Tokyo Broadcasting, ESL, Riot Games, Epic Games, Wizards of the Coast, WWE, YouTube, and Twitch

Oversees all key content initiatives including programming, production, scheduling, licensing & acquisition, budgeting, development and talent for the entire content business and operation for the launch of the returning G4 network.• Works closely with executive leadership and business owners to ensure G4’s content is loyal to the brand and accessible to new audiences.• Works with analytics and revenue groups to define KPI targets and ensures content offering and partnerships align with core brand values.• Supports larger corporate strategic initiatives through developing programs for Peacock and NBCSports• Own all business development and strategic partnerships in creating launch content slate with Tokyo Broadcasting, ESL, Riot Games, Epic Games, Wizards of the Coast, WWE, Starcade, Twitch and YouTube

Stamford, Ct, Us

Responsible for inception, business and content development, and production of growth focused verticals in gaming, lifestyle and innovation.• Led the award-winning UpUpDownDown YouTube Channel to 200% growth in subscribers and over $13M in annual revenue• Creator and Executive Producer of WWE x IGN Showdown, MCV’s Gaming Event of the Year, 2018• Led the Bellas Twins YouTube Channel to 300% growth in subscribers and over 500M views• Served as head of WWE Content Innovation Lab focused on leveraging new XR technology and partnerships to bring WWE experience to a broader, younger demographic.• Oversaw launching WWE’s podcast business in partnership with Endeavor Audio. Handled all creative and business development, programming and promotional initiatives.

Stamford, Ct, Us

Stamford, Ct, Us

Oversaw inception, development and production of new programming for WWE Network including budgets, creative, field and post-production. Work closely with external agencies and production partners to cultivate prosperous relationships leading to entertaining and engaging series. Support and facilitate various Executive Management network meetings, including weekly business reviews, analytics dives, and external pitch meetings. Work side-by-side with VP, Network Scheduling devising programming strategies that are compelling and uniform with the brand. Work closely with internal departments executing network partnerships (Digital, Sales, CPG, CSR, Marketing, Legal).

Stamford, Ct, Us

Oversaw all aspects of production for WWE’s Original Programming for the launch of WWE Network. Managed “Originals” production team (30+) and oversaw creative, budget, development, and production of new programming. Executive Producer of originals and specials on the network, including 100+ hours across multiple original series in reality & documentary. Negotiated voice over talent deals and managed department & project budgets. Show Executive for E!’s hit reality series Total Divas overseeing show branding, creative, talent relations, budget, field & post production.

Executive Producer for 1-hour documentary special on the 2014 Special Olympics USA Games. WWE/FS1.

New York City, Ny, Us

Show Runner for daily hour-long live tech/internet/variety show. Oversaw all elements of production including creative, scripts, posted video packages and field. Ran daily read-through with talent, on-stage rehearsals, and live execution of on-stage segments/interviews/comedy stunts. Managed staff (25+) of producers, production assistants and editors. Responsibilities also included programming content for daily show, interfacing with internal and external departments, and outside vendors.Also served as Supervising Producer, Live Television Events: Comic-Con, E3, CESOversaw all on-stage production for annual Live Television Events/Specials including managing stage traffic, product demonstrations, guest interviews, and show timing. Managed creative for live segments from inception to execution. Worked closely with marketing/sales ensuring all deliverables were met.

Stamford, Ct, Us

Oversaw production of International Department programming to the department standards including: educating staff on current WWE storylines, approving scripts, managing production assistants and interns, teaching linear and non-linear editing systems. Also responsible for producing weekly magazine programs recapping WWE storylines and weekly on-air promos customized for international clients.Field Producer/Stage Manager, Live Television Events Producer at live television events Monday Night Raw, ECW, monthly Pay-Per-Views and the live-to-tape program Friday Night Smackdown. In charge of directing/producing camera and talent for live and taped scenes. Also field produced remote shoots including: celebrity interviews, charity event coverage, movie premieres, and DVD/Video Game release events.

Freelance EVS Operator for NFL Network Live Studio Programming.

Creator/EP - "Ya Think You Know Sports?" Sports Trivia Game Show

B.S, Communications Television/Radio; Video Production

M.S., Communications Innovation