Machina Medical is revolutionizing the technology of life-saving hemostatic care. Our approach is driven by a commitment to drawing inspiration from the world around us, seamlessly blending science, nature and innovation. Our team shares a common belief that our work has meaningful impact on the lives of patients and medical professionals alike. We work with scientists, engineers, and physicians taking inspiration from the natural world to create a better solution for hemostatic control.

Lindon Ventures is a specialty consulting firm offering clients support for a variety of strategic needs primarily related to marketing and analytics. We have years of experience in the field of marketing strategy and operations as well as data science and marketing analytics. We have strong expertise in database marketing, targeting and segmentation, predictive modeling, and marketing optimization. Rather than a focus on academic or theoretical research, our approach emphasizes bringing the value of marketing analytics to the line-of-business, using analytical leverage to improve business results and increase profitability and shareholder value. We are able to handle projects from the initial planning phases completely through execution and back-end performance measurement.

Responsible for the Eduspire Products division of Securly after Eduspire Solutions was acquired in 2022.

Eduspire Solutions’ vision is to enable educators to transform education through the use of innovative technology. Creator of e-hallpass and FlexTime Manager. Designed by educators for educators, our web-based and mobile applications streamline and enhance classroom monitoring and the scheduling of student activities. Cultivate an environment of voice and choice while alleviating the administrative burdens related to management of activity periods, attendance data, remediation, and more.

Responsible for all analytics and related database marketing functions at this technology-based and data-driven marketing agency. Hired, trained, and managed staff of 10+ marketing analysts and data scientists, and served as executive overseeing all new product development efforts from initial planning through prototype and rollout. Provided leadership for marketing strategy and design for innovative multi-channel marketing campaigns. Directed agency/creative designers, database administrators, etc. and managed relationships with outsourced service vendors as well (digital marketing services, online/web programming, data providers, market research firms, etc.).

Headed the business analytics unit to bring analytical expertise and direct marketing sophistication to this marketing agency for the biopharmaceutical industry. Used analytics to maximize the effectiveness and efficiency of clients' marketing expenses through strategic resource allocation and data-driven decisions. MTI was a leading provider of preference-based professional relationship management and database marketing services for marketing to physicians, and its strategic assets and key personnel were subsequently acquired by Modern Marketing Concepts.

Head of integrated analytical and information technology function for this small business lender. Managed all areas of quantitative analysis including: marketing, underwriting, credit risk, account management, and financial profitability. Responsible for all information technology infrastructure and development, including enterprise-wide data integration and management. Developed customer website and managed all digital/online marketing efforts. Member of the senior executive committee leading strategic direction of the company.

Served as a team manager for FICO's decision optimization product sold as custom consulting projects to Fortune 500 firms. Maintained total responsibility for project execution, managing team members to ensure projects stayed on time and under budget. Responsible for all client communications and presenting results to clients’ senior management. Equivalent to engagement manager role in management consulting firms.

Responsible for analytical direction and program support for all new account originations of the small business credit card division. Managed all remote-direct channels including direct mail and telemarketing and all digital and online promotions, both independent and via partnerships.

As a management consultant, specialized in risk management, quantitative analysis, balanced scorecard development, enterprise data management, and emerging markets work. Worked for over 6 months onsite in Mexico.