• Future Art Minister• Vector artist and graphic designer.• Vinyl cutter operator and vinyl installer.• Creative direction.• Print manager and fine art handler.

I work directly with private citizens and local businesses to tap the power of artistic intervention to beautify and reinvigorate communities and neighborhoods with creativity and artistic expression through murals and window paintings and classes and other forms of community outreach.

• Provide clients with award-winning brand design and brand strategy, graphic design and illustration.• Align all creative design with clients’ business development objectives.• Link design concepts to maximize appeal to the target market.

• Conduct a detailed analysis of client’s products, services, industry, demographics, and competition.• Develop and implement marketing communications programs including brand development, event marketing, national promotional campaigns, sponsorships, and national grassroots initiatives.• Pitch, conceptualize, direct and create product launch and event recap videos.• Provide eco-friendly promotions and event greening strategies.• Use data collection, mining, analytics and trend analysis to formulate promotional strategies.

• Introduced a single resource to present music fans to an endless variety of music events. • Provided subscribers with a unique platform that highlighted events, bands and vendors.• Effectively utilized online/social media marketing to attract a regional client base.• Consistently grew subscriber base year after year.

• Oversee and design the overall look, flow and layout of the multiple award winning City Magazine - Southwest Virginia's source for arts, music, lifestyle, and entertainment monthly. • Design sales pieces, collateral, event promotions and advertisements for clients. • Procure or create original imagery to accompany editorial and advertising sections. Oversee and direct editorial photo shoots.• Communicate with the printer and coordinate printing schedules to meet the monthly news stand delivery date deadlines.• Copywriter for Band/Musician profiles and feature stories about people involved in the music industry.• Report and photograph live music and entertainment events in Southwest Virginia.• Manage all social media platforms, digital assets and web content.• Shoot, edit and produce video content.

• Attracted B2B and B2C clients through effective marketing communications.• Provided clients with a variety of marketing services including brand development, design of collateral, photoshoots, online and print advertising campaigns, market research and analysis, and graphic design. • Performed detailed analytics to gain a familiarity with our client’s products, services, market, industry, competition, and target markets.• Managed complete project lifecycles from concept to successful implementation.• Customized campaigns to achieve greater market penetration, brand awareness and revenue growth.• Aligned campaign strategies with research data, business intelligence and consumer insights.• Established client-focused partnerships and loyalty by maximizing their ROI.• Built relationships with clients including CITY Magazine of Virginia, Hilton Garden Inn, All Good Music Festival, Event Zone, and more.• Effectively used our market research and analytics to increase client’s ROI by 30%.• Earned and retained client loyalty and contributed to a steady stream pipeline of revenue growth.

• Entertainment Reporter and Photographer covering entertainment events, music reviews, live music concerts and music festivals in the Mid-Atlantic area for High Times Magazine and www.hightimes.com. • Captured and edited live event photography for web site photo galleries.

• Worked closely with clients to conceptualize and develop designs for stained glass windows for various businesses and churches.• Developed in-house sales and marketing strategies, including the development and design of promotional pieces, internal communications, social media consulting and development. • Successfully implemented various digital technologies and processes to streamline work flow and improve overall output of the art department, including digital design imaging and vector concept design, digital proofing and in-house large format printing processes to significantly reduce the amount of man power and labor necessary to reproduce full scale design patterns, which were previously hand drawn.• Provided consultation and advised management in the acquisition of new work flow improving technologies.• Educated the art department staff on the use and nuances of the newly implemented Adobe Creative Suite software, Microsoft Office and in-house digital imaging machinery and large format printing technologies.

- Pre-flight and troubleshoot files for printing.- Typeset client projects, forms and newsletters.- Managed images, fonts, and project data. - Design and layout for small batch book imprints. Source processes such as binding, embossing, foil-stamping, and finishing. - Scanned images and output files to film for offset printing. - GPO (Government Printing Office) contract projects.