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Bridget Archbold, Mba, Clc is listed as Certified Life & Fulfillment Coach - Keynote Speaker - I help ambitious professionals thrive through coaching & values clarification programs. Contact me for a free discovery call (...)👇 at Bridget Archbold Coaching & Consulting, LLC, based in United States. AeroLeads shows a matched LinkedIn profile for Bridget Archbold, Mba, Clc.
Bridget Archbold, Mba, Clc previously worked as Founder I Certified Coach I Keynote Speaker at Bridget Archbold Coaching & Consulting, Llc and Director, Global Activation and Omni Marketing at Newell Brands. Bridget Archbold, Mba, Clc holds Mba, Marketing And Consumer Insights from University Of St. Thomas - Opus College Of Business.
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Experienced global leader with a background in: Life and Fulfillment Coaching (Supporting leaders and professionals reach their next level),Brand Management (B2B and B2C marketing, 5+year roadmap strategies), Omni Marketing (full funnel media management, webpage management, social media, advertising, and ROI tracking), Employee Resource Groups (launch, community engagement, programming, employee retention, mentorship, and future leadership development),Marketing Research (quantitative and qualitative methodologies), Product Innovation & Development (concept development to launch and distribution management), Project Management (cross departmental and B2B)Specialties: Brand Leadership, Omni Marketing, Culture and Employee Engagement, Market Research, Business Development/Strategy, Product Innovation, and Project Management.Strengths: Communication, Positivity, Strategic, Futuristic, WOO
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Greater Boston Area
Certified Coach serving busy and ambitious people on their path to greater fulfillment and success.Keynote speaker helping audiences connect with their core values to uncover greater ambition, clarity, and sense of purpose.
Greater Boston Area
Driving global growth for Newell Brands $1B Home Fragrance business at Yankee Candle Company across a strong portfolio of brands including Yankee Candle®, WoodWick®, and Chesapeake Bay Candle®.
New product innovation management of produced goods from concept development through post launch tracking for contract manufacturing, private label, and cooler door categories in supermarket and convenience channels - including consumer insights strategy of all primary research initiatives from ideation through confirmation.Led all strategic branding initiatives for E. A. Sween Company corporate branding, and brand portfolio management including Deli Express®, Market Sandwich®, and San Luis®.Managed corporate and consumer digital and print marketing strategies including social media, web management, and trade publication advertising.
Experience with a wide variety of consumer research methods including: Key Drivers, Experimental Design, Category Appraisals, Descriptive Analysis Management, Home Use Testing, Ethnography, Focus Groups, Stations Testing, Concept Testing, Guidance and Confirmatory Testing, and Quantitative Testing with all age groups (infants to elderly)Demonstrated effective leadership as well as excellent communication, organizational and interpersonal skills across Sales, Operations, Recruiting, IT, and Finance departments (including initial study design, test material development and review, client care, final report writing, presentation design, and invoicing)
Expanded company product line by 12.5% to include nationally recognized products within the first eight months of employmentWorked with local and national accounts on private label product development in the areas of gourmet condiments, sauces, and spreadsManaged company website, expanded and improved page content, on-line recipe search, store location system, and customer care featuresResponsible for promotional materials development and implementation (i.e. print, radio and internet advertising)
Participated in a five month long internship with a focus in research and development of soups and sauces for national and international accountsWorked with Executive Chefs of Kraft, Pillsbury, International Food and Ingredients, and Tyson on product development initiatives
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Bridget Archbold, Mba, Clc works for Bridget Archbold Coaching & Consulting, LLC.
Bridget Archbold, Mba, Clc is listed as Certified Life & Fulfillment Coach - Keynote Speaker - I help ambitious professionals thrive through coaching & values clarification programs. Contact me for a free discovery call (...)👇 at Bridget Archbold Coaching & Consulting, LLC.
Bridget Archbold, Mba, Clc is based in United States while working with Bridget Archbold Coaching & Consulting, LLC.
Bridget Archbold, Mba, Clc has worked for Bridget Archbold Coaching & Consulting, Llc, Newell Brands, E.A. Sween - Deli Express, Food Perspectives, Inc., and Lehmann Farms.
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Bridget Archbold, Mba, Clc holds Mba, Marketing And Consumer Insights from University Of St. Thomas - Opus College Of Business.
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