Bridget specializes in CPG start-ups; she has leveraged many acclaimed brands within the industry in their planning and execution through major campaigns and product launches with creative visuals and social strategy. She loves discovering how brands can evoke a subconscious feeling through visual media in support to meaningful activations and how that feeling inspires the consumer's lifestyle.

While responsible for the overarching Belgian Boys content strategy, I led ideation, creation, and execution of the content calendar while ensuring it synced with all agency partners and the overarching marketing strategy. I developed and executed content that spoke to immediate cultural moments and movements, across FB, IG, Twitter, TikTok, LinkedIn and Pinterest. It was my responsibility to ensure asset delivery from our network of freelance photographers, copywriters, and content creators. I led a Social Media Manager to execute influencer campaigns and community engagement.- Increased Instagram followers by 70.5% and content interactions by 59.3%.- Increased Pinterest monthly viewers by 560%.

- Managed engagement and regular posting schedules across Instagram, Facebook, Pinterest, Twitter, and TikTok.- Increased Instagram followers by 70.5% and content interactions by 59.3%.- Increased Pinterest monthly viewers by 560%.- Developed and executed content that spoke to immediate cultural moments and movements, across Instagram, Facebook, Pinterest, Twitter, LinkedIn, and TikTok.- Connected with consumers via DMs and comments to solve problems and maintain brand awareness.- Created and maintained relationships with influencers by thoughtful interaction, collaborating on campaigns, and acquiring user generated content to share across Belgian Boys' platforms.- Managed asset delivery from our network of freelance photographers, copywriters, and content creators.- Owned the end-to-end process of blog creation, working alongside an SEO agency, freelance writer and photographer, and internal teams.

I strategized and executed French Girl's digital presence through in-house content creation, brand partnerships, and influencer campaigns.- Monitored performance across all social platforms and strategized for an increase in engagement and e-comm sales.- Raised Pinterest monthly viewers by 350%.- Designed wholesale packs for buyer's and brand ambassador media kits.- Filmed branded content in-house.- Coordinated collaborations with influencers through paid partnerships for content creation and ads.- Mined for UGC to repost and engage with via Instagram and Pinterest.- Generated weekly reports on competitor performance and consumer behavior to present to the leadership team.- Managed 50+ SKUs across all social platforms via Shopify.

Produced visual content in order to creating stimulating media complimenting our journalist's stories.

- Curated brand voice alongside Fuchsia's CEO and built out the brand's identity.- Identified the best influential figures to promote the brand's products.- Managed influencer program and outreach.

- Managed engagement and regular posting schedules across Instagram, Facebook, and Twitter.- Curated brand voice alongside Altruette's CEO and built out the brand's identity.- Managed influencer program and outreach.

- Managed the Twitter for the Apparel Merchandising, Design and Textiles Department for WSU.- Posts consisted of reminders for CAHNRS Department events and sharing our students accomplishments.