Senior Director, Performance Marketing
Current
Sep 2024 - Present
AeroLeads people directory · profile
Bridget Kelly Email & Phone Number
Healthcare Marketing Leader | B2B and Consumer Marketing | Digital Health
at
Amwell
LinkedIn matched
✓ Verified May 2026
3 data sources
Profile completeness 86%
Current company
Role
Healthcare Marketing Leader | B2B and Consumer Marketing | Digital Health
Location
Greater Minneapolis-St. Paul Area, United States, United States
Who is Bridget Kelly? Overview
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Quick answer
Bridget Kelly is listed as Healthcare Marketing Leader | B2B and Consumer Marketing | Digital Health at Amwell, based in Greater Minneapolis-St. Paul Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Bridget Kelly.
Bridget Kelly previously worked as Senior Director, Performance Marketing at Amwell and Marketing Director, Engagement at Amwell. Bridget Kelly holds B.A., English Literature, Communications; Spanish Minor from College Of Saint Benedict.
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Email format at Amwell
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Amwell
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Profile bio
About Bridget Kelly
Healthcare marketing leader with experience working across global, national and regional brands. Deep expertise in digital health, B2B2C marketing, and consumer and clinician engagement. Proven track record of driving consumer growth for virtual care solutions, building impactful customer relationships, and leading high-performing teams.
Current workplace
Bridget Kelly's current company
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8 roles
Bridget Kelly work experience
A career timeline built from the work history available for this profile.
Marketing Director, Engagement
- Lead Engagement Marketing at Amwell, a B2B2C function that supports marketing programs and consultation for 150+ customers across all market segments, enabling them to maximize consumer and clinician adoption of Amwell products and achieve strategic virtual care objectives.- Own development and optimization of engagement programs that increase end-user.
Mar 2022 - Sep 2024
Director, Customer Marketing (Health Systems)
- Developed, packaged, launched and scaled revenue-driving, agency-style marketing services.- Led customer-facing team managing marketing budgets and campaigns on behalf of Amwell customers that drove exponential YoY visit volume growth while consistently lowering cost-per-acquisition and cost-per-visit metrics.- Directly supported key strategic health.
Apr 2018 - Mar 2022
Director, Provider Marketing
Led marketing and engagement activities focused on improving the clinician experience at Amwell, including process optimization/automation for recruiting and onboarding Amwell Medical Group (AMG) physicians, developing external and internal communications for prospective and existing AMG physicians, and supporting the launch and growth of Amwell Private.
May 2017 - Apr 2018
Senior Client Marketing Manager
- Acted as lead marketing consultant for new and existing Amwell customers, helping them drive awareness and utilization of telehealth in their markets.- Consulted on telehealth go-to-market strategy with Marketing and Operational leadership at leading health systems.- Monitored, reported on telehealth utilization trends for clients, analyzing demographic.
Jul 2015 - May 2017
Senior Digital Marketing Manager
- Developed high-level strategy for digital initiatives across M Health Fairview health system, including websites, digital products, and digital initiatives within clinical facilities.
- Conducted stakeholder interviews and other discovery activities for digital initiatives, developed business requirements, prepared presentations, and socialized findings and strategic recommendations to groups.
- Served as digital marketing consultant to internal marketing account planners
- Managed relationships with internal and external partners and stakeholders across both organizations.
May 2013 - Jul 2015
Senior Digital Project Manager
- Managed digital strategy and development for consumer health publishing division of Harvard Medical School.
- Coordinated with senior editorial staff to publish and publicize health information across digital platforms, including websites, social media, email, video, apps, and other interactive media.
- Oversaw branding, production, and content management for all web properties, principally Health.Harvard.edu, a content and ecommerce site with more than 1.5 million unique visitors monthly.
- Leveraged digital channels to increase brand visibility and drive online sales of premium content.
- Directed content management strategy; managed more than 20,000 articles/10 million words in enterprise system; defined processes by which content was digitally archived, tagged, and exported via XML to internally.
Jul 2007 - May 2013
Communications Associate
- Supported all print and digital communication projects at Harvard Center for Cancer Prevention
- Product manager for award-winning interactive disease risk calculator based on university research
Sep 2004 - Jul 2007
2 education records
Bridget Kelly education
B.A., English Literature, Communications; Spanish Minor
College Of Saint Benedict
Education record
Saint John'S University
FAQ
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Quick answers generated from the profile data available on this page.
What company does Bridget Kelly work for?
Bridget Kelly works for Amwell.
What is Bridget Kelly's role at Amwell?
Bridget Kelly is listed as Healthcare Marketing Leader | B2B and Consumer Marketing | Digital Health at Amwell.
Where is Bridget Kelly based?
Bridget Kelly is based in Greater Minneapolis-St. Paul Area, United States, United States while working with Amwell.
What companies has Bridget Kelly worked for?
Bridget Kelly has worked for Amwell, University Of Minnesota Medical Center, Harvard Medical School, and Harvard T.H. Chan School Of Public Health.
How can I contact Bridget Kelly?
You can use AeroLeads to view verified contact signals for Bridget Kelly at Amwell, including work email, phone, and LinkedIn data when available.
What schools did Bridget Kelly attend?
Bridget Kelly holds B.A., English Literature, Communications; Spanish Minor from College Of Saint Benedict.
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