Bridget Macfarlane Email & Phone Number

Melbourne, Vic, Au

Ringwood, Victoria, Australia

• Working in a 1:1 capacity with female cliental to provide a tailored approach to achieve their health and fitness goals

Melbourne, Victoria, Australia

• Campaign management amongst a range of social channels• Collated and interpreted data to deliver detailed reports to stakeholders

Melbourne, Victoria, Australia

• A focus on UGC content for brands’ organic and paid media channels • Onboarded new talent• Communication with external stakeholders• Delegation of briefs to relevant talent• Reviewing content, ensuring alignment with brief

Chirnside Park, Victoria, Australia

• Maintained extensive luxury product knowledge• Personalised customer service via phone calls, emails & face to face• Inventory management• Visual merchandising

Melbourne, Victoria, Australia

• End to end content creation for TikTok, Reels and digital advertising• Created multiple videos with over 1 million organic views on TikTok & Instagram Reels • Community management & engagement • Strategically executed marketing initiatives in line with My Glow 2's marketing plans• Weekly data analysis of social platforms• Sourced & coordinated 600+ relevant influencers • Social media management across TikTok, Pinterest, Instagram and Facebook

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

• Founded an e-commerce fashion accessories store• Store traffic within top 6% of Shopify stores launched in the same week• Handled all areas of business including marketing, customer service, Shopify, etc.• Organically grew social platforms on Instagram, Pinterest, and Tiktok• Utilised digital marketing tools including Facebook Ads, influencer collaborations, and email marketing

Croydon, Victoria, Australia

• Actively trained and developed the skills / procedures of new and current crew members• Completed Certificate III in Retail as part of Leadership Development Program• Upsell Team Leader responsible for motivating and educating crew to drive sales• Assisted the organisation of events such as McHappy Day

Croydon, Victoria, Australia

• Worked amongst all areas within the fast-paced environment• Prioritised quality customer service amongst a diverse community

Bachelor Of Commerce - Bcom, Marketing/Marketing Management

° Major in Marketing ° Electives focusing on PR, event management and data analysis

Brand Management & Digital Marketing

International summer school program with a focus on marketing and innovation, completing units in Value Creation for Brand Management.

Certificate Iii & Iv In Personal Training