Bridget Russo

Bridget Russo Email and Phone Number

SVP Marketing Outbound Hotels | formerly CMO of Bloomscape + Shinola | Brand Storyteller | Brand Builder | Experience Curator @ Outbound Hotels
Bridget Russo's Location
New York, New York, United States, United States
About Bridget Russo

Bridget Russo has over 25 years of experience in brand-building across the fashion, retail, and consumer goods industries. Her desire to combine her wealth of experience with positive social impact has led her to work with a number of start-up and affordable luxury brands.In 2019, Bridget joined the team at Bloomscape, a DTC plant home delivery brand, as their Chief Marketing Officer (CMO). There, she was responsible for overseeing the growth and leadership of the fastest growing retail product of the past five years. Following this role, she served as CMO of CLMBR, a connected fitness start-up in 2021.Currently, Bridget serves as SVP Marketing for Outbound Hotels, a new outdoor destination lodging concept. And from 2012 to 2017, she served as CMO for Shinola, overseeing global marketing and communications for the American design brand.Bridget has also made a name for herself pursuing projects driven by social impact in the fashion industry. In the early 2000's she founded her own consulting firm, Passion Projects Consulting, and worked with EDUN, an apparel brand committed to reducing poverty in Africa through trade.Bridget's expertise has earned her numerous accolades, including being named one of the Ad Week Brand Genius Class of 2016. And she currently serves as an Endeavor Detroit Mentor.

Bridget Russo's Current Company Details
Outbound Hotels

Outbound Hotels

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SVP Marketing Outbound Hotels | formerly CMO of Bloomscape + Shinola | Brand Storyteller | Brand Builder | Experience Curator
Bridget Russo Work Experience Details
  • Outbound Hotels
    Senior Vice President Marketing
    Outbound Hotels Feb 2023 - Present
  • Community Of Seven
    Founding Core Member
    Community Of Seven Oct 2021 - Present
    New York, Ny, Us
    community of SEVEN Core is an invite-only membership for leaders looking to change the world. community of SEVEN is an exclusive, invite-only membership for purpose-driven leaders. Our members are leaders in their industry, activists looking to change the world, founders, in the C-suite, or rapidly approaching it. Their decision to align purpose and growth will shape the future of their organizations, their industries, and society. Through the community of SEVEN program, members thrive as individuals and grow as leaders.
  • The Wie Suite
    Member
    The Wie Suite Mar 2021 - Present
    New York, Us
    The WIE Suite is a membership community for women leaders and creators who use their collective influence and expertise to help one another advance, thrive & succeed.
  • Hive
    Hive Collective Member
    Hive Jan 2018 - Present
    New York, Ny, Us
    Hive is a social impact company created by Katie Harrison, Sheila Roche, Erin Thornton, and Jenifer Willig, experts in strategy, policy, advocacy, marketing and communications. We are a collective helping companies, nonprofits and individuals maximize their social impact while building their brands. Hive's founders have played key roles in the creation and global expansion of innovative organizations including (RED), ONE, Every Mother Counts and Whole World Water. Since Hive’s inception, we have worked with the Bill and Melinda Gates Foundation, Participant Media and VF Corporation. We are investing a percentage of our profits in the empowerment of women and girls.
  • Clmbr
    Chief Marketing Officer
    Clmbr Sep 2021 - Oct 2022
    Denver, Colorado, Us
    As CMO of CLMBR I oversee and direct all DTC Marketing strategies, execution, and operations for our at-home connected climbing machine business, as well as support B2B efforts and marketing of our 2 fitness studios in Denver and Los Angeles.
  • Bloomscape
    Cmo
    Bloomscape Dec 2019 - Jul 2021
    Detroit, Michigan, Us
    Bloomscape is here to help strengthen your relationship with plants. We make buying plants easy by delivering healthy, ready-to-go plants to your door and setting you up with the tips and tricks you need to help your plants thrive. Plants make life better. We make plants easy.
  • Eileen Fisher, Inc.
    Svp Brand Communications
    Eileen Fisher, Inc. Mar 2019 - Dec 2019
    Irvington, Ny, Us
  • Modern Meadow
    Cmo
    Modern Meadow Jan 2018 - Mar 2019
    Nutley, New Jersey, Us
  • Shinola
    Chief Marketing Officer
    Shinola May 2012 - Jul 2017
    Detroit, Mi, Us
  • Passion Projects Consulting
    Founder + Owner
    Passion Projects Consulting Oct 2011 - Jan 2013
    Passion Projects Consulting provides Creative Communications Services, including CSR Platform Development and PR / Marketing Strategy for Fashion and Lifestyle brands.
  • Edun Americas
    Global Marketing Director
    Edun Americas Nov 2004 - Sep 2011
    Recruit and manage dedicated pr/marketing team and external agencies.Budget planning and management.Set direction and execute consistent pr/marketing initiatives for all brand touch points - trade shows, web, press and advertising.Plan and execute experiential marketing events.Develop web strategy and design from brand-owned content, e-commerce and brand experience to social media.Regularly monitor market trends and changes and implement proactive strategies accordingly.Present and recommend marketing policy and strategy to executive management. Engage the brand with mission-related activities and organizations (NGO's) - environmental, social, sustainable trade.Weave the brand mission into all levels of communication, while establishing EDUN as a leading ethical fashion brand in the contemporary fashion market.
  • Rocawear
    Communications Director
    Rocawear Jan 2004 - Nov 2004
    Us
    Media relations and marketing for Rocawear, State Property, Team Roc and Muse apparel brands.Manage pr/marketing team and external agencies.Budget planning and management.Oversee cross-marketing strategies across other Roc brands, including America Magazine, C. Ronson, Armadale Vodka, Tiret Watches, Roc Music/Roc-A-Fella Records, and Dash Films.Oversee pr/marketing nationally and oversea agency internationally.Develop grassroots and broader reach marketing initiatives to increase brand awareness and affinity in and out of the urban community.Oversee media buy and develop added-value programs to leverage media relationships.
  • Virgin Mobile Usa
    Public Relations Director
    Virgin Mobile Usa Jun 2003 - Jan 2004
    Kansas City, Missouri, Us
    Media relations for VMU brand, service, products, initiatives and executives.Develop PR strategies to support media and promotions.Special events and sponsorships.Develop initiatives for the target youth market with an emphasis on music.Manage budgets and outside agencies.
  • Diesel
    Director Of Public Relations
    Diesel Jun 2001 - Jun 2003
    Breganze, Vi, It
    Manage PR team.Define national PR strategies to include corporate and product editorial coverage for the brand, its products, activities, and management.Define and manage PR budget and staff.Special events, presence marketing.
  • Paul Wilmot Comunications
    Account Supervisor
    Paul Wilmot Comunications Jan 1999 - Jun 2001
    Diesel and Staff International, J.Lo by Jennifer Lopez.Product Placement: film, music videos, TV, print, celebrities.Media relations, events, sponsorships.
  • Edelman Public Relations
    Account Supervisor
    Edelman Public Relations Jan 1998 - Jan 1999
    Implemented the Claiborne Changing Room Tour (a national mobile marketing campaign).Launched Absolut Mandrin in NYC, Miami, and Chicago.
  • Ogan/Dallal Associates
    Senior Account Executive
    Ogan/Dallal Associates Jan 1995 - Jan 1997

Bridget Russo Education Details

  • New York University
    New York University
    Journalism
  • Syracuse University
    Syracuse University
    Journalism

Frequently Asked Questions about Bridget Russo

What company does Bridget Russo work for?

Bridget Russo works for Outbound Hotels

What is Bridget Russo's role at the current company?

Bridget Russo's current role is SVP Marketing Outbound Hotels | formerly CMO of Bloomscape + Shinola | Brand Storyteller | Brand Builder | Experience Curator.

What is Bridget Russo's email address?

Bridget Russo's email address is br****@****mbr.com

What is Bridget Russo's direct phone number?

Bridget Russo's direct phone number is +191740*****

What schools did Bridget Russo attend?

Bridget Russo attended New York University, Syracuse University.

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