Bridget Stokes, Mba Email & Phone Number

Wakefield, Massachusetts, US

Wakefield, Massachusetts, US

Create, manage, and plan events to increase engagement within sales funnel.Use email marketing to target future residents through quarterly newsletters and events, resulting in an average click-thru rate of 46%.Designed mailer for 170 prospective residents resulting in 18% response rate for event.Attain data and translate analytics to create monthly and.

North Easton, MA, US

Bridgewater, MA, US

• Selected as first undergraduate student to lead in establishing Office’s digital media plan: Conducted external and internal review, analyzed cultural demographics, constructed recommendations and presented to team for.
• Created and inaugurated content calendar and timeline designed to online presence, restore content execution, grow followers and implement proposed strategy.
• Coach and guide junior intern and Assistant Director in maturing social platforms, manage post scheduling and utilize analytics.
• Create and produce print and digital designs including QR code embedded recruiting piece, core marketing brochure, and social media graphics.
• Assist Director in arranging symposium: Research and recruit guest speakers, create event brand, support with logistics, manage digital marketing to campus constituents.

Boston, MA, US

• Collaborated in teams of 5-10 to develop social media key strategies, inventive custom assets and scheduling calendars for 7-10 major brands.
• Assisted in coordinating photoshoots for client digital content, resulting in 5-10 pieces of content per client per month.
• Controlled social media community including Twitter, Instagram, Facebook and Pinterest for 5+ brands with high potential reach (2+ million). Analyzed outcomes using Sprinklr, recommending strategies to increase client.
• Dispatched emails to team alerting trending topics and news articles that could impact business. Strategized with team on how to pivot current or upcoming campaigns accordingly.
• Composed gripping and powerful copy for 150+ posts for 4 clients, during 3-month internship, resulting above industry standards with engagement rates of 8-9%.
• Engaged in team project with 3 interns to collect marketing research on Generation Z. Assembled white paper and presented results to CEO and 6 VP’s. Agency currently uses results and insights to more efficiently pitch.

Bridgewater, MA, US

• Under Dr. Kathleen Ferris-Costa, Associate Professor, Marketing Department, teamed with 25 students in Marketing Research course to analyze communication efforts between Business College and student body, utilizing.
• Completed literature review of primary and secondary data, and defined study objectives of ways to improve communications with business students.
• Conducted and moderated focus groups, prepared findings and refined objectives.
• Statistically analyzed various data sets using Qualtrics visuals to communicate results.

Carver, MA, US

• Built and implemented content calendars aligning with Marketing, Digital, and Retail strategies to reflect key programs and/or product launches.
• Reported directly to Director of Marketing, SVP of Sales, and the Associate Marketing Manager. Met weekly with team to offer and generate original ideas to drive growth within new target audiences.
• Received regular training in marketing food products from former Ocean Spray Vice President. Learned new product development processes, product placement, pricing, packaging, trade marketing, and IRi syndicated data.
• Assisted in preparation and execution of 2 content photoshoots, producing 87 images for brands’ website, social media platforms, and retail placements.
• Developed stories leveraging influencers to brand objectives. Successfully led ideation, identification, and co-execution of 4 influencer campaigns and sweepstakes, resulting in 280,000 impressions, a record high for.
• Increased social media followers by 70% within 8-month period. Acted as the voice of the brand on the front lines; responded to DM’s, tweet and mentions using on-brand persona.

New Albany, Ohio, US

• Promoted from Brand Representative Lead to management role overseeing 60+ employees in top performing store with team of 5 managers. Delegated tasks to associates to achieve daily sales incentive and loyalty enrollment.
• Led team in recruiting new, outgoing and stylish brand representatives. Created eye-catching display to market to shoppers. Took responsibility for onboarding and training.
• Utilize company software to analyze sales tactics daily and readjust staff’s action steps.
• Merchandised store and displayed marketing to attract clientele.

Master Of Business Administration - Mba

Bachelor'S Degree, Marketing/Marketing Management, General

High School Diploma