We are a multi-disciplined, high-performing collective of executives, athletes, strategists, creatives, and musicians who understand how to power world-class brands and generate world-class revenues

Chief is a private network built to drive more women into positions of power and keep them there. Chief is the only organization specifically designed for senior women leaders to strengthen their leadership journey, cross-pollinate ideas across industries and effect change from the top-down.

We are a human experience company.Powered by Infosys.Human experiences are the touch points that make brands and technology matter to customers.We use strategy, creativity and data to develop engaging experiences that can transform your business.And those experiences are backed by the global technological strength of Infosys.Key Clients: Amazon, Webex, T-Mobile

Clients: KIALead brand building initiatives, from consumer journey mapping through execution of omni-channel solutions. The goal is to discover, collaborate, and innovate new ways of solving both business and brand challenges by addressing real-world consumer needs and providing real-world utility and value.

Led agency digital operations, responsible for defining digital and social vision, strategy and capabilities to keep agency on the cusp of all new technological innovations.Clients: Hyundai Motor America, Kia, NRG, FootJoy, Hankook, Westfield• Successfully launched Innocean StoryLab, a Social Media think tank, creative collective and production unit charged with reimagining the role of digital brand content. -FIFA World Cup 2014 social effort, #BecauseFutbol produced highest engagement in Hyundai history resulting in over 300% increase in brand affinity• Oversaw all digital components of integrated campaigns including Hyundai’s Super Bowl 2014 campaign for Genesis (USA Today’s #1 Automotive Commercial) • Introduced and successfully adopted Agile methodology resulting in enhanced user experience for Hyundai's mobile platforms• Responsible for generating new revenue streams based off existing agency relationships as well as representing Innocean digital in all new business opportunities • Orchestrate cross-functional team of 50 people• Part of agency executive leadership, reporting directly to CEO, and tasked with shaping agency culture, attracting new talent and growing business

Digital group lead responsible for the creation of best-in-class digital experiences that deliver on Toyota’s digital vision, are highly innovative, cost effective, developed rapidly and yield a high ROI. -Developed digital vision and strategy to deliver seamless, social and flexible shopping and ownership experience-Created a collaborative working framework between Toyota Marketing and Saatchi that enabled successful digital user experiences with high consumer engagement-Oversee and manage Toyota’s owned digital and social properties, including: Toyota.com, Toyota Owners, Facebook, Google+, Instagram and YouTube-Launched Toyota's Enterprise Mobile Strategy-Lead the development of a complete re-engineering of Toyota.com and Toyota Owners portal-Lead Toyota’s highly successful philanthropic program, 100 CARS FOR GOOD; coordination of program/contest: program communications, entry process, materials and content including multiple documentary videos of winners -Partnered with Google for the development of the first ever social car configurator, Toyota Collaborator, debuted at Google I/O conference in May 2013-Lead all digital components of integrated campaigns including highly rated Super Bowl 2013 campaign featuring 2013 RAV4 (Adage’s winner for pre-super bowl activity which included Instagram contest, twitter and influencer strategy) -Manage and mentor a team of 20-30 direct reports

Digital group lead responsible for the strategic development and management of digital marketing initiatives for Deutsch roster of clients: Volkswagen, Sony Playstation, HTC, Anthem, California Milk Advisory Board, Dr Pepper, and TGIFriday's• Lead development, establishment and expansion of digital marketing capabilities for Deutsch LA, including the creation of the in-house production studio – Deutsch Digital Lab• Identify and lead digital growth opportunities to drive Client and/or Agency business • Orchestrate cross-functional team of 108 people, with 20 - 30 direct reports• Drove 30% growth of revenue and staff• Developed digital marketing plans, staffing plans, and budget forecasts for a portfolio of clients. • Craft appropriate digital campaign strategy to help achieve Client objectives and long-term vision through web redesign, web media, SEM, SEO, email, mobile and emerging media technology.• Worked closely with Clients’ agency roster to develop integrated campaign opportunities or extensions as a strategic partner• Lead forecasting, planning, execution, and performance analysis within web development, online advertising, email marketing, search marketing, mobile etc. • Developed and instituted internal processes establishing clear procedures to accomplish interactive deliverables through close partnerships with traditional account team, planning, media and technology.• Key player in new business pitches; developing strategy and presenting agency digital capabilities

Responsible for the strategic development of interactive marketing initiatives for TEQUILA\ clients including Masterfoods (Uncle Ben’s & Whiskas), PepsiONE, Energizer, Harman/Kardon,JBL and Hoover

Responsible for planning, development and execution of interactive campaigns for Nestlé’s platform website VeryBestKids.com, and the Juicy Juice and Hot Cocoa brands as well as Nestle's confection brands: Crunch, Baby Ruth, Sweetarts and Treasures.

Responsible for the development and execution of interactive campaigns for GM Buypower and Reebok.