Senior PR professional specializing in travel, real estate, F&B and lifestyle consumer public relations. Clients include Hotel Teatro, C Lazy U Guest Ranch, Solaris Residences Vail, St Julien Hotel & Spa, The Outlook Lodge, Kevin Taylor Restaurant Group, Folsom Custom Skis, Local Table Tours, Fluff Bar and others.

As Senior Account Manager, I led media relations and account management for a portfolio of travel, luxury real estate and adventure travel clients including the destination of Mexico's Riviera Maya, Banyan Tree Residences Mayakoba - Mexico, Four Seasons Private Residences Denver, Four Seasons Private Residences Vail, Hotel Teatro-Denver, the destination of Estes Park, Colorado, Oil Nut Bay- BVI, Ultimate Escapes Luxury Destination Club, REI Adventures, Viceroy Residences Mayakoba and Anguilla, among others.Other duties included: **Overseeing an account team including Account Executive, Assistant Account Executive, Account Coordinator, and interns.**Developing and implementing all PR strategic plan initiatives**Executing proactive media relations**Managing account budgets, resources and deadlines**Guiding brainstorming of strategic and effective angles, initiatives, activities**Supervising planning, implementing and conducting client media tours and local market visits, as needed**Supervising planning, implementation and conducting group and individual press trips/media FAMs, as needed

As an Associate, I led two consumer-based accounts and supported the Senior Associate on six accounts in a variety of industries including travel, consumer-packaged goods and nutraceuticals. Duties included: **Leading client calls and acting as main POC and resource to client**Proactively generating top-tier media coverage in national glossy publications, national broadcast and top-circulation newspapers.**Supporting clients with celebrity-seeding initiative; attended and staffed booth at Sundance Film Festival 2007 to increase clients’ visibility and recognition **Formatting and managing development of quarterly clipbooks to merchandise the firm’s work to the client