Brielle Brummell Email & Phone Number

Atlanta, Georgia, United States

United States

Troy, Michigan, United States

Manage the day-to-day strategy implementation for two large-scale beauty clientsBuild and maintain effective client relationships, ensuring that all client’s needs are heard, understood and addressed in a timely mannerExecute clear communication to the client for the assigned program regarding roles and responsibilities, in the form of project charters, budgets, timelines and program status/ action plansSupport the development, writing and presentation of program proposals, project charters, timelines, client estimates and resourcing requirements as they relate to the solutionSupport new performance program onboarding in North America and global marketsParticipate in the development and delivery of client field training

Troy, Michigan, United States

Working with Account Managers to assess profitability and viability of brands, products and market.Leverage CRMs, RiverGuide - our proprietary software, Google Analytics and other technology to problem solve, find narrative and explain data.Aid in developing and managing timelines for listing, brand and marketing development and growth.Analyze aspects of Pay Per Click Amazon Marketing Services (AMS) campaigns for multiple brands.Campaign Keyword Analysis, including complete negative keyword selection and implementation into campaigns.Ongoing ad copy analysis and A/B Testing.Provide data to help choose the right Cost Per Click (CPC) based on market competition and strategic bid management to optimize our budget and reduce unnecessary costs.Advanced tracking leveraging AMS reporting, working cross-functionally w/development teams to invent and simplify reporting processes.Create dashboards and report out on campaign effectiveness.Collaborate cross-functionally w/ internal creative staff & lead graphic or video executions for clients

Troy, Michigan, United States

Support strategic campaigns during 2020 by developing press releasesand media alerts for distribution to local and national media generatingover $2 million in coverage for agency clientsResearch markets to generate and share copy, manage and monitorclient’s four social platforms: Instagram, Twitter, Facebook and LinkedInBrainstorm and assist with the planning and execution of publicity,promotions and partnership campaigns for multiple clients alongsideVP’s, EVP’s and Account ManagersPrepare clients for upcoming interviews with copy pointsAssist with hiring and daily oversight of semester interns

Assisting with the planning and execution of publicity, promotions and partnership campaigns for multiple clients. Working with staff and others to generate ideas for marketing campaigns. Develop publicity pitch angles.Assist the digital team as necessary by writing client copy for social posts.Assist with tasks for interns. Track and service all press breaks and provide a tracking report of all activity.

Troy, Michigan, United States

Tracked and compiled mentions and features of Real Integrated’s clients using MeltwaterWrote press releases and media alerts for distribution to local and national mediaPitched client’s services to local and national media, organizations, as well as local and regional businessesGained event management experience assisting at the 30th annual Motor City Comic Con in Novi, MIEffectively identified target audiences for campaign messagingResearched various topics to assist in client needs and campaigns

Central Michigan University

Opened new customer accounts, including checking, savings and lines of credit, balanced daily cash deposits and bank vault inventory with a zero-error rate. Established new customer accounts including checking, savings, lines of credit and loans. Processed cash withdrawals. Entered member transaction data into the online banking software.