Brie Williams Email & Phone Number

Boston, Ma, Us

Boston, Massachusetts

At State Street Global Advisors, I established a consulting solutions group distinguished for its transformative change management. Leveraging my expertise in strategy, business development, client segmentation, and consumer behavior, we stand out in the industry.Guiding a dynamic team of Practice Management consultants, I collaborate closely with wealth managers to unlock sustainable business value. Employing innovative approaches grounded in applied research, we navigate market complexities, ensuring enduring success.As a thought leader in wealth management and advisor practice strategy, I contribute insightful articles and provide expert commentary in the financial media. Recognized as a sought-after speaker, I actively shape discussions on the future of wealth management.Additionally, as the Americas ETF ESG Champion, I engage with financial intermediary clients to support their ESG/sustainability goals.

Boston, Massachusetts

During my tenure at Putnam, I played a pivotal role in repositioning the global brand and driving the company into the digital age for enhanced sales enablement and communications. As part of my role, I spearheaded strategic planning and executed go-to-market strategies for Putnam's retail mutual fund product line, including the successful introduction of new investment solutions. Over time, my responsibilities expanded to encompass wealth management thought leadership, advanced analytics, demand generation practices, and fostering sports marketing alliances with prominent entities such as the NFL, USSA, and PGA to further optimize revenue generation and brand relevance.

Dallas, Chicago, Boston

Creativity is a potent force in business, and my career journey in advertising at Arnold Worldwide, MullenLowe U.S., and DDB was nothing short of exhilarating. It taught me how to harness the power of human emotion to drive widespread behavioral, emotional, and transactional shifts, resulting in tangible impacts on a company's bottom line.I led account teams and spearheaded projects in partnership with our clients across diverse sectors including Consumer Packaged Goods, Distilled Spirits Market, Telecommunications, Quick Service Restaurants, Fashion, Retail, Financial Services, and Healthcare. Together, we worked to raise awareness, sell products and services, and create dynamic brands.I am also proud to be a recipient of a Bronze Effie for the Vonage Stupid Things Campaign.

Ba, Journalism

Activities and Societies: Alpha Delta Pi

Ma, Integrated Marketing Communications

Activities and Societies: Past member of the Alumni Board, Graduate School