Support and coach new and existing software channel partners to help them increase their salesMaintain and cultivate new and existing channel partner relationships to jointly solve their client’s pain points through technology and automationCoordinate and schedule client demonstrationsHelp with the onboarding and training of new channel partnersManage various software agreements, maintenance, and related servicesResearched and recommended new CRM system… Show more Support and coach new and existing software channel partners to help them increase their salesMaintain and cultivate new and existing channel partner relationships to jointly solve their client’s pain points through technology and automationCoordinate and schedule client demonstrationsHelp with the onboarding and training of new channel partnersManage various software agreements, maintenance, and related servicesResearched and recommended new CRM system and quoting software to improve internal processes Manage inbound lead activityAttend tradeshows to help promote the Digitech Systems software suite and vendor relationshipsCoordinate and run webinar series to help our channel partners and vendors increase their sales Show less

Keep up-to-date on market trends and best business practices to communicate these messages to our channel partners across various media formats and platformsContent creation of all marketing materials including eBooks, white papers, briefs, infographics, product sheets, brochures, direct mailers, and advertisements for new or existing channel partnersContent and graphical concept creation for all animations, video testimonials, and other multimedia projectsWork with end… Show more Keep up-to-date on market trends and best business practices to communicate these messages to our channel partners across various media formats and platformsContent creation of all marketing materials including eBooks, white papers, briefs, infographics, product sheets, brochures, direct mailers, and advertisements for new or existing channel partnersContent and graphical concept creation for all animations, video testimonials, and other multimedia projectsWork with end users to write and develop case studies, video testimonials, and quotesIncreased interaction and engagement on Twitter and LinkedIn by 10%Manage all lead generation activities, including the re-purposing of existing content to submit to various media outlets to generate leads and drive traffic through various channelsManage, research, coordinate and attend trade show events to drive lead generation activitiesCompile analytics and make recommendations on social media conversations, lead generation and trade show activitiesMentor and lead other members of the marketing teamReview and edit all marketing materials for consistent voice, typos, and outdated information Show less

Led the design, building, and implementation of a custom WordPress migration for the internal channel partner portalManaged, wrote and uploaded content for the websiteMaintained, updated and implemented new web features on all external and internal websitesImproved site traffic by 10% by optimizing website navigation HTML email campaign template creation and management Training of non-technical staff on proper use of the CMS, SEO, and HTML email… Show more Led the design, building, and implementation of a custom WordPress migration for the internal channel partner portalManaged, wrote and uploaded content for the websiteMaintained, updated and implemented new web features on all external and internal websitesImproved site traffic by 10% by optimizing website navigation HTML email campaign template creation and management Training of non-technical staff on proper use of the CMS, SEO, and HTML email templatesCompiled analytics and made recommendations from all channels on a quarterly basisContent and graphical concept creation for all animations, video testimonials, and other multimedia projectsDeveloped graphics for a variety of projects including print as neededReviewed and edited all marketing materials for consistent voice, typos, and outdated information Show less

Led custom WordPress installation, migration, and implementation across over 17 sitesTrained non-technical staff on proper use of the CMS, SEO, and HTML email templatesManaged Facebook, Twitter, LinkedIn, and YouTube presenceHTML email campaign template creation, execution, and list managementImproved eNewsletter open rates by 50% with the addition of guest bloggersLed implementation of a custom Banner Management System to automate digital… Show more Led custom WordPress installation, migration, and implementation across over 17 sitesTrained non-technical staff on proper use of the CMS, SEO, and HTML email templatesManaged Facebook, Twitter, LinkedIn, and YouTube presenceHTML email campaign template creation, execution, and list managementImproved eNewsletter open rates by 50% with the addition of guest bloggersLed implementation of a custom Banner Management System to automate digital advertisingLed implementation and integration of custom of eCommerce solution to eliminate manual data entryRan monthly web meetings, reported analytics from all channels, provided web updates, and reviewed best practices with staffManaged web forms and database content Supported sales staff to increase sales with monthly email promotionsServed as in-house IT support, monitored the web server for problems, and resolved technical issues Show less

Designed and developed all advertisements, brochures, marketing materials, direct email campaigns, and website contentDesigned and implemented new website designCoordinated SEO and other web partnershipsCoordinated print production for direct mailingsManaged, coordinated, planned, and worked trade show eventsAttended outside events and took photographs as needed for marketing materials Coordinated the booking of field trips, birthday parties… Show more Designed and developed all advertisements, brochures, marketing materials, direct email campaigns, and website contentDesigned and implemented new website designCoordinated SEO and other web partnershipsCoordinated print production for direct mailingsManaged, coordinated, planned, and worked trade show eventsAttended outside events and took photographs as needed for marketing materials Coordinated the booking of field trips, birthday parties, weddings, and other events held onsite Show less

Designed, created, and developed email marketing campaigns for Westcon GroupList and database management for email marketingEmail campaign tracking and reportingProvided site maintenance for 15 micro-sitesDesigned and created all printed marketing collateralDesigned and created all printed signs, banners, and event materials

Designed, created, and developed websites and multiple email marketing campaigns for various clientsDesigned and created web graphics and logos for various clientsSet up and management of social media presence for various clientsProvided SEO implementation and training on an ongoing basis

Ordered, merchandised, and sold motorcycle apparel in the storeSetup and managed the eBay store for online salesDesigned print adsWebsite maintenance as neededWorked and helped plan trade show events