Event Specialist
CurrentLed the planning, coordination, and execution of B2B trade shows and customer events, showcasing Kornit Digital’s on-demand printing technology and sustainable solutions, while expanding brand presence in the textile and apparel industry. • Oversee all aspects of tradeshow execution, managing booth procurement and design (ranging from 100 sq ft to 7,200 sq ft), branding, lead capture, and post-event follow-up for 7 trade shows annually. • Identified and secured new trade shows, resulting in two high-value customers and over $500K in revenue, while significantly expanding brand presence. • Primary liaison for hotels, venues, and vendors, expertly managing contract negotiations, room blocks of up to 400 guests, catering, A/V services, and all event logistics. • Spearhead digital marketing strategies, manage detailed project plans, ensure event goals align with brand’s objectives and deploy email campaigns using Salesforce Marketing Cloud to drive event attendance.