Brigette (White) Mcfarland Email and Phone Number

Innovative problem solver with proven ability to develop and lead high performing teams in the creation and management of Patent-awarded financial and digital products globally. P&L management success in spearheading the delivery of B2B and B2C business solutions in payments, insurance, wireless and wealth management industries. High degree of expertise in turning around poor performing business units and starting up new channels. Minimizes risks while maximizing x-functional capabilities. Inspirational people manager with the ability to identify and develop top talent. INNOVATION- Awarded Patent for game-changing instant onsite card issuance platform and program for Chase Universal Entertainment co-brand credit and prepaid portfolio.- Awarded Patent for global solution to shift debit, cash and check payments to credit cards through a UI and mobile application that linked credit cards to DDAs and ATMs.- Awarded Patent for successful merchant-funded offer platform for small business owners.- Awarded Patent for global point-of-sale loyalty solution that converts rewards points to cash equivalent in real time.REVENUE GENERATION- Generated $2.8B in annual purchase volume after generating 186K new credit card accounts in 12 months by applying innovative acquisition, portfolio optimization, loyalty and marketing strategies.- Enhanced credit card value propositions driving 2.2% average spend lift and $5.2MM in incremental annual revenue from purchase of optional benefits.LEADERSHIP- Trusted leader able to forge meaningful, collaborative relationships with stakeholders by galvanizing the ingenuity of all parties and bringing team members, colleagues, senior management, clients and strategic partners into the mission through inclusion and transparency.- Experience mentoring and inspiring loyal teams that thrive with the right balance of accountability and autonomy which resulted in top 10% People Manager Effectiveness ratings for four consecutive years at Mastercard.FUNCTIONAL EXPERTISEComplex Problem Solving, P&L Management, Strategic Analysis & Planning, Risk Assessment, X-functional Team Leadership, Value Proposition Development, Product Development, Customer Experience Mapping, Project Management, Product Management, Program Management, Strategic Partnerships, Contract Negotiation, Acquisition & Portfolio Optimization, Sales & Marketing, Relationship Management, Brand Management, Corporate CommunicationsContact: brigettemcfarland@gmail.com or 917-941-1577