Brigid Murphy Email and Phone Number
Brigid Murphy personal email
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I'm a marketing professional driving the Lip, Eye, and Limited Edition Look Categories at Parfums Christian Dior. My responsibilities include market research and analysis, forecasting, portfolio strategy, and category performance analysis.Prior to Dior, I was a student at Columbia Business School, where I earned my MS in Marketing Science. My time at CBS equipped me with advanced statistical expertise and a strategic approach to marketing research and analytics. With relevant coursework in data and marketing analytics, multivariate statistics, modeling, and natural language processing, I was actively engaged in various student associations, fostering a deep understanding of both the scientific and artistic aspects of marketing.Selected Coursework:• Data Analytics in Python• Natural Language Processing (PhD)• Data Science for Marketing Managers (MBA)• Machine Learning• Artificial Intelligence• Applied Multivariate Statistics (PhD)• Statistical Modeling & Decision Making (PhD)• Marketing Analytics• Behavioral Economics & Decision Making (MBA)• Marketing Research (MBA)• Programming for Data Science
Parfums Christian Dior
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Assistant Marketing ManagerParfums Christian Dior Jun 2022 - PresentNeuilly-Sur-Seine, Île-De-France, Fr• Lead, plan, and execute launch programs including adapting launches for North American market, forecast launch quantities, manage full 360-launch plans including: budget, merchandising, sampling, and account specific adaptation• Partner with cross functional teams on execution of PR, education, events, media support, and co-op programming.
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Marketing InternEquivico By The National Community Reinvestment Coalition Jul 2020 - Jun 2021New York, New York, Us• Built firm’s first online grant program application form by segmenting and assigning numeric values to certain attributes through Submittable grant management software to formulate a fair application and review processes; helped deliver $1.3M to valuable U.S. small businesses• Formulated a detailed digital marketing plan to optimize content interaction across 6+ channels by identifying KPIs and analyzing demographic and traffic source data collected from web analytics tools including Google Analytics and Squarespace Analytics; Used CVR by channel to make recommendations to optimize digital marketing budget • Spearheaded the creation of company blog by collaborating with UI/UX designers, coding webpage layout, and authoring 4 blog articles based on scholarly research and industry trends; resulted in 2x increase in monthly website visitors -
Brand Marketing InternTory Burch Jan 2020 - May 2020New York, Ny, Us• Reviewed sales metrics for Wholesale and Licensing divisions, SS20 fashion show, and Moda Operandi trunkshow and presented findings to the marketing team which were subsequently incorporated into Tory’s programmatic marketing strategy• Created seasonal asset kits for wholesale partners such as Nordstrom, Neiman Marcus, Bloomingdales, and Saks Fifth Avenue, playing a key role in defining Tory Burch’s brand aesthetic• Carried out comparative competitor analyses of digital, in-home, and out-of-home advertisements, which were utilized by the visual merchandising team to increase online retail conversion• Organized materials, mood boards, and mockups for biweekly marketing meetings with Tory Burch and Tory Sport• Analyzed digital marketing results from paid campaigns with Shiseido and Luxottica, informing future company collaborations• Managed 1 high school intern conducting research projects and provided them with feedback and guidance -
Showroom InternKnot Standard Aug 2019 - Jan 2020New York, New York, Us• Provided oversight and accountability for complex projects, including data migration, calendar management, and records management• Aided showroom operations including supply orders, visuals, shipping, receiving alterations, event prep, and stock organization• Ensured that all garments were tagged, labeled, steamed, and prepared for fittings; helped Style Advisors with reset checklist before, during, and after appointments • Developed communication pipelines and disseminated time-sensitive information from management to cross-functional teams -
Fashion Stylist InternErin Mcsherry May 2019 - Aug 2019• Choreographed behind-the-scenes logistics at editorial shoots for Vogue, Elle, Marie Claire, and Women’s Health• Curated mood boards, enabling team to visualize future projects, as well as selected and purchased clothes for celebrity clients
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Intern At Paris Fashion WeekOxford Fashion Studio Oct 2018 - Oct 2018London, England, Gb• Acquired experience in styling, runway preparation, event planning, showroom maintenance, backstage show operations, and collaborating with a team• Experienced the fusion between the fashion and business worlds in a high pressure environment -
Sailing InstructorGreenwich Bay Sailing Assoc Jun 2016 - Aug 2018East Greenwich, Ri, Us• Coached two, four week sessions of sailing for three summers• Supervised 15 children in each class• Generated creative solutions to conflict and utilized skills such as patience and consistency -
Intern At Kmw TextilesKmw Textiles Feb 2018 - May 2018• Organized logistics of textile delivery with clients including Victoria’s Secret, Oscar de la Renta, and Rebecca Taylor • Updated company reporting systems daily to track textile samples throughout NYC
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Assistant Sailing InstructorWinter Harbor Yacht Club Jun 2015 - Aug 2015Winter Harbor, Me, Us• Taught fundamentals of sailing to children near Acadia National Park• Devised lesson plans with fellow instructors
Brigid Murphy Skills
Brigid Murphy Education Details
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Columbia Business SchoolMarketing Science -
Fordham UniversityVisual Arts And Marketing
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Paris College Of ArtFine And Studio Arts
Frequently Asked Questions about Brigid Murphy
What company does Brigid Murphy work for?
Brigid Murphy works for Parfums Christian Dior
What is Brigid Murphy's role at the current company?
Brigid Murphy's current role is Assistant Marketing Manager at Parfums Christian Dior | Columbia Business School Marketing Science.
What is Brigid Murphy's email address?
Brigid Murphy's email address is br****@****ail.com
What schools did Brigid Murphy attend?
Brigid Murphy attended Columbia Business School, Fordham University, Paris College Of Art.
What skills is Brigid Murphy known for?
Brigid Murphy has skills like Animal Care, Pet Care, Animal Handling, Dogs, Pets, Customer Service, Animal Welfare, Animal Nutrition, Microsoft Office, Microsoft Word, Microsoft Excel, Powerpoint.
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