Social Media Strategist and PlannerDuties and Responsibilities flows across each irrespective and individual countries, such as Benin, Rwanda, Zambia, Nigeria, Ghana, Cameroon, DRC, Uganda, Malawi, Tanzania & Sierra Leone.Former Social Media & Brand Manager of Bet.co.za-products, services and product lines resonates with their current and potential customers, in addition to monitoring marketing trends and keeping an eye on our competitors. Ensuring I am building brand awareness, working across all levels and departments of the organisation to ensure we stay ahead and build on what makes Bet.co.za unique. Managing the Creative studio, Social Media (Paid & Organic), Content team, Affiliates program, Retentions and 3rd party agencies. Ensuring any creative being done for any medium is aligned with the Brand and has key objectives to ensure ROI for the company. I formally developed social media strategies, and oversaw all content going out on all their social media channels [ Meta, X, IG, LinkedIn and YouTube]. I created original daily sports social content, copy creation, and editing, including working closely with the designers to create artwork, ensure the website is aligned with the social media content, push the Bet Central blog content out, and manage the overall brand's identity on social media.I was the former RocoMamas Social Media manager between 2016-2018 and have also worked as a Senior Community Manager for Vodacom.On a personal note, outside of my social media/ brand management sporting career (which takes up a lot of time), I enjoy traveling and exploring Cape Town and other places, whether it be trying new restaurants or hidden gems. I have also spent some time working on a cruise line which tied in perfectly with my passion for traveling/sightseeing and exploring!Originally, I graduated in fashion design, styling, and garment construction and hence have a big flair for creativity and constantly pushing my boundaries in all aspects of my life and career!
