• Developing brand-related content, such as program-specific campaigns, promotional materials, and digital content.• Collaborating with the communication team to define the brand vision and strategy for the program.• Reporting on brand KPIs to stakeholders and recommending adjustments as needed.• Conducting research on audience segmentation to understand the most effective platform and messaging. • Developing program SharePoint site for program team and broader internal company to act as a hub for all program resources including branding, digital content and program updates.• Collaborating cross functionally with project teams and IT to further develop program resources and written and digital content.• Editing and writing thought leadership copy for program stakeholders.• Editing vendor reports for conciseness and accuracy for project management teams.• Writing and editing articles highlighting program updates and change analysis.• Writing, editing, and distributing clear and engaging content for internal communication channels such as intranets, newsletters (Poppulo), company bulletins (SharePoint), and internal social media platforms (Yammer).• Executing internal growth campaigns including written articles, newsletter and social media strategy and increased employee click-through rate and engagement by 50% in the first month.• Planning and maintaining a content calendar to increase employee engagement, advocate for DEI and promote company culture.• Planning and executing HR communication strategy on internal social platform Yammer.• Ensuring internal communications messaging is consistent, clear, consistent, and aligned with organizational goals and values.• Regularly monitor the effectiveness of internal communications and report on engagement and feedback, making recommendations for continuous improvement.• Crafting internal email messaging for leaders and executives.

On assignment at Google• Communicating cross-departmental scheduling requests based on hiring manager needs to ensure top talent acquisition across technical and non technical departments.• Managing a pipeline of candidates ensuring effective communication between candidate and hiring managers, recruiters and department managers.• Communicating with candidates along the recruitment process via email, phone and ping f adhering to brand communication principles.• Consistently hitting 100% of KPI’s of 400 in quality (regarding candidate satisfaction throughout the recruitment process) and 450 in quantity (regarding the amount of candidates reached) for targeted monthly metrics. • Managing candidate NDA’s, confidential information and job status in Salesforce to ensure legality and candidate status accuracy.• Recognized in global staff meeting for key performance in the area of quality for the month of December (2022)

• Developing and implementing communication strategies that align with real estate market trends, property listings, and client engagement objectives.• Supervising the creation of marketing materials like brochures, email campaigns, website content, and social media posts, ensuring they align with real estate market trends and client needs.• Monitoring and report on the effectiveness of communication strategies, using metrics like client engagement levels, lead generation, and sales conversions. • Pitching partnership opportunities to local organizations on behalf of real estate agents to increase brand awareness.• Implementing, creating and maintaining social media accounts (Facebook, Instagram, LinkedIn, Tiktok and Pinterest) for multiple agents using Canva, Adobe Premiere, Zentap and Hubspot.• Liaising with real estate agents, external partners, and vendors to ensure cohesive project execution.• Recruiting and converting over 150 clients through the listing/buying process to the closing process using HubSpot, Monday, Trello, Asana and Dotloop.

• Developing and collaborating on PR campaigns and strategy for external and internal communications.• Producing video and audio content for social media platforms and external and internal websites.• Drafting press releases and written copy for distribution to media networks.• Creating instructional videos and written guides for customers to navigate the website and their accounts.• Creating 2021 campaign for Imagine a Day without Water explaining the importance of water in our everyday lives. Hosting an essay contest as part of the campaign for local middle schools and providing resources to the community regarding water safety. • Coordinating with videographers and news stations for ad creation and placement.• Creating graphics for branding and advertisement.

• Managing social media calendar and content creation weekly.• Creating marketing materials such as brochures, flyers, logos, and graphics.• Planning and managing promotional events and workshops to include concerts, contests, and cross-campus collaborations to increase listenership.• Creating sponsorship packages and contacting potential media buyers and donors.• Assisting student volunteers with audio recording, podcast marketing, and video production.• Creating, editing, and rolling out over 20 programs for over 8,000 listeners using TeamViewer and Adobe Audition.• Creating and hosting an international Korean music podcast for listeners.

• Plan and execute social media campaigns that enhance audience engagement, promote brand visibility, and drive web traffic.• Producing and editing video content for web and social media.• Planning and executing studio events and workshops to increase class attendance and boost social media presence. • Creating and scheduling over 90 posts monthly including Facebook Ad’s and Instagram using Hootsuite leading to an increase in followership by 10%.