Brittani Rable Email & Phone Number

- Write and edit engaging copy for a range of marketing materials (emails, web, case studies, blogs, sales enablement) to support business objectives.- Evolve the unique brand voice and spearhead updated communications guidelines to ensure on-brand messaging across all channels.- Manage external copywriters and content creators, overseeing the expansion of copy production without compromising quality standards.- Contribute to message testing initiatives, developing a data-informed framework to refine copy strategy and enhance content effectiveness.

- Analyzed project briefs for national CPG clients and produced creative ad copy for both social display and influencer campaigns.- Collaborated with stakeholders on creative direction for client campaigns as well as internal initiatives (email marketing, webinars, event promotions, etc.).- Established processes regarding copywriting best practices and trend updates through the development of one-sheets, training materials, and presentations.

- Oversee monthly blog content for 20+ individual clients, including topic management, title generation, writer assignments, and editing.- Hire new additions and lead a growing team of 10 writers in blogging best practices while tracking workloads and providing feedback.- Collaborate with other editors and company CEO to improve product offerings and streamline processes.

- Craft compelling, SEO-optimized category footers and write brand-aligned descriptions for hundreds of products across multiple categories.- Collaborate with the brand team to learn guidelines and product history, ensuring consistency and brand alignment across all product narratives.- Leverage AI-driven tools to optimize workflows, improving productivity and efficiency.

- Developed marketing copy for use by publication, broadcast, or internet media regarding brand partnerships, PR, and product promotion.- Managed Pinterest and Meta accounts, creating engagement through a mix of UGC and corporate-generated content.- Consulted with the product development team to develop packaging specifications.

- Developed, published, and monitored digital marketing content such as blogs, emails, paid promotions, and social media posts.- Monitored analytics, with a 3,000+% increase in website traffic from social in one calendar year.- Improved content strategy, keyword relevancy, and branding to achieve SEO goals.

Columbus, Ohio Area

Columbus, Ohio Area

Columbus, Oh